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I hope the following article out on Reuters isn't wholly accurate. I can see the logic of what's being reported, however. According to the item, Wal-Mart Stores, Inc. (NYSE: WMT) could be reducing the valuable real estate in its stores that is devoted to bottled water from popular brands. This includes The Coca-Cola Company's (NYSE: KO) Dasani and PepsiCo, Inc.'s (NYSE: PEP) Aquafina. This observation is being sourced to analyst Bill Pecoriello of ConsumerEdge Research. He believes that Wal-Mart might be trying to focus on the value consumer by offering more shelf space to generic brands.
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