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People hate Goldman Sachs, but why would Goldman care?

The Financial Times reports that "In a survey of 17,000 Americans, Brand Asset Consulting found that Goldman's stature -- as measured by several gauges of brand strength -- had suffered in 2008 and 2009."

Brand Asset Consulting surveys 17,000 consumers at least four times per year, and the news of hard times for Goldman Sachs (NYSE: GS) is no surprise given all the negative publicity the company has garnered of late.

Continue reading People hate Goldman Sachs, but why would Goldman care?

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Last updated: May 26, 2012: 06:03 AM

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