Almost no one watches the News Corp (NYSE: NWS) Fox Business Network.

What is the channel's viewership? According to The New York Times "about 6,300, on average, on any given weekday, according to early estimates compiled by Nielsen Media Research." The comparable number for rival CNBC was 283,000 viewers based on data between October 15 and December 14.

The news has to be a humiliation for Fox. It started the network by saying that it would be a credible challenge to CNBC, and it spent millions of dollars on promoting the new network.

It may get harder for the network to get people to come on its shows. Who wants to go to a studio to be seen by a few kids who are watching TV because they are home sick from school?

Douglas A. McIntyre is an editor at 247wallst.com.

Fox Business gets crushed originally appeared on BloggingStocks on Fri, 04 Jan 2008 09:00:00 EST. Please see our terms for use of feeds.

Continue reading Former Dateline NBC correspondent slams the network's news reporting

Former Dateline NBC correspondent slams the network's news reporting originally appeared on BloggingStocks on Thu, 03 Jan 2008 14:10:00 EST. Please see our terms for use of feeds.

In a move that will relive his ouster as anchor of the CBS Evening News and subsequent acrimonious departure from the network he called home for decades, Dan Rather has filed a $70 million lawsuit against CBS Corp. (NYSE: CBS), according to the New York Times.

The 75-year-old Rather obviously is bitter about how the network handled the investigation into how uncorroborated allegations about President Bush's service in the Air National Guard made it onto the air. In his lawsuit, Rather accuses CBS of committing fraud with its "biased" investigation that "seriously damaged his reputation," the Times says. Named in the suit are CBS president Leslie Moonves and Sumner Redstone, the media mogul who controls the company and its former parent Viacom Inc. (NYSE: VIA).

Oh brother.

Continue reading Media World: Dan Rather's lawsuit against CBS is just sad

Media World: Dan Rather's lawsuit against CBS is just sad originally appeared on BloggingStocks on Wed, 19 Sep 2007 17:30:00 EST. Please see our terms for use of feeds.

Walter Cronkite is coming back. I know you've been holding your breath since he retired in 1981, but it's OK. He is expected to take a job as an anchor on a cable network called Retirement Living TV. Florence Henderson is also on the network. Sounds like a recipe for a ratings blockbuster.

The network celebrated its one-year anniversary last week, and only has coverage on DIRECTV Group Inc.'s (NYSE: DTV) network for 8 hours a day. It is also broadcast on Comcast Corp.'s (NASDAQ: CMCSA) CN8 for 4 hours.

Retirement Living bills itself as "the new voice of a generation underserved by the media industry. We hope to change not only the way you watch TV, but the way you live your life."

But the question is whether seniors really want to watch "old people TV". My grandmother likes to watch CNN and E! to keep up with the latest celebrity gossip -- makes her feel young. In a society with such an emphasis on youth, are Florence Henderson and Walter Cronkite really a good way to attract seniors?

So far the network has failed to catch on big, and I don't expect it will.

Walter Cronkite lands on a network for old people originally appeared on BloggingStocks on Mon, 17 Sep 2007 14:12:00 EST. Please see our terms for use of feeds.

Suspended Atlanta Falcons quarterback Michael Vick's best chance at public redemption lies with Oprah Winfrey. At least that's the conclusion of Detroit Free Press columnist Drew Sharp, who makes a convincing argument that "now that pop culture dictates news judgment, it's only appropriate that a pop culture diva quite possibly holds the key to Michael Vick's NFL future."

Vick should take Sharp's advice. If Vick goes on Oprah, his handlers would no doubt encourage him to cry, talk about "finding Jesus" and encourage young people to make smart decisions. Unfortunately for Vick, the road to redemption starts with the talk show queen. Vick will have to spend the next few months apologizing until the American public is sick of seeing his face.

The question for Vick's handlers is where to go after Oprah.

Will he try to reach NFL fans through Walt Disney Co.'s (NYSE: DIS) ESPN cable network or News Corp.'s (NYSE: NWS) Fox?

What about the morning shows? You can bet that ABC, General Electric Co.'s (NYSE: GE) NBC and CBS Corp. (NYSE: CBS) would kill to land an interview with the disgraced athlete. "Dateline" and "60 Minutes" are probably working on stories about the evils of dog fighting. The story also continues to be the gift that keeps on giving for Time Warner Inc.'s (NYSE: TWX) CNN, Fox News channel, and MSNBC.

But I am not sure that all of the apologizing in the world can save Vick's NFL career. People understand that young, rich athletes misbehave and occasionally break the law. But Vick's behavior was so heinous that it defies explanation.

Can Oprah Winfrey redeem Michael Vick? originally appeared on BloggingStocks on Wed, 29 Aug 2007 11:42:00 EST. Please see our terms for use of feeds.

Like most people, I never watched `Anchorwoman.' I have better things to do with my time like gouge out my eyes. The sad fact is, though, that the program's scenario isn't that unrealistic. Like newspapers, local TV news is on the decline, and the outlook is pretty bleak.

"In 2006, audiences appeared to be dropping for newscasts across all time periods during the day - even mornings, which had been growing," according to the Project for Excellence in Journalism. "That dampened the hopes raised in earlier years that the hemorrhage in viewers had stabilized."

CNBC has the "Money Honey" Maria Bartiromo and "Street Sweetie" Erin Burnett. There are scads of Internet sites rating the looks of women and occasionally men who work in television news. There's even a Naked News Internet show where the mostly female anchors strip as they deliver the news -- or at least that's what I've heard. Check out the YouTube video below if you want to see what I mean.

Continue reading Media World: Fox cancels 'Anchorwoman' and restores my faith in TV

Media World: Fox cancels 'Anchorwoman' and restores my faith in TV originally appeared on BloggingStocks on Fri, 24 Aug 2007 07:30:00 EST. Please see our terms for use of feeds.