The recession hasn't squashed the spirit of college athletes, it likely won't slow down the creation of office "bracket" pools, and it hasn't stemmed the tide of online ad revenue flowing into CBS Corp. (NYSE: CBS), which is nearing the end of its 11-year pact with the NCAA for March Madness broadcast rights. (The deal expires in 2013). A week before the NCAA Tournament begins, CBS has already sold nearly all of its online ad inventory, according to The Wall Street Journal. Just 35 companies -- including Coca-Cola (NYSE: KO) and General Motors (NYSE: GM) -- have bucked up for these streaming ads.
.gif){kind=logo}
HP's deal for 3Com: A missile launch at Cisco?
Before the bell: Stocks to open lower despite Wal-Mart's beat
Why is gold making a new high, trading at $1,118.00 per ounce?
