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Will Ferrell: Next dot-com tycoon?

Posted Apr 17th 2007 2:23PM by Tom Taulli (RSS feed)
Filed under: Google (GOOG)

I'm a big Will Ferrell fan. He has certainly created some legendary characters, such as in Elf and Old School.

Now, he has actually teamed up with Sequoia Capital to build a web site (the venture firm was not only an investor in Google but also YouTube). It's called Funny or Die.

And you can check out Ferrell's hilarious video on the front page.

The concept is simple: Upload videos and users can rate them as "funny" or "die." Perhaps it may be a way to find the next Ferrell or at least to have some good laughs.

Yes, there are a ton of video sites already on the internet. The problem, though, is getting critical mass in terms of traffic. However, having a high-profile comedian like Will Ferrell on your team is a good way to drive traffic right to your site. In fact, according to a piece in Reuters, there has already been 2 million streams.

To me, it's a killer concept. As for Ferrell, I have a feeling he'll be laughing all the way to the bank.

Tom Taulli is the author of various books, including the Complete M&A Handbook and the EDGAR-Online Guide to Decoding Financial Statements.