"The worst crisis of all time, in my view, is the critical global shortage of fresh water," says " Larry Edelson. In Money & Markets, the resource expert offers four water sector plays.

"The world's water crisis is now getting worse by the day. And the global financial and credit crisis is merely one reason why. Another is the ongoing modernization of major parts of the world, which is increasing demand for water, while at the same time polluting it.

"Yet another is major droughts around the world, including in our own back yard, where 60% of the U.S. is officially experiencing a drought.

"New technologies and techniques for better water supply management and improved conservation on the demand side could potentially avert a worldwide disaster. And as a long-term investment, water is one of my favorites. For both its tremendous social cause as well as its profit potential.

Analyst upgrades:

• Baird upgraded Starwood Hotels (NYSE: HOT), Host Hotels (NYSE: HST) and Marriott (NYSE: MAR) to Outperform from Neutral based on valuation and indications that negative sentiment has reached a bottom.
• Citigroup upgraded Torchmark (NYSE: TMK) to Buy from Hold as they find the valuation attractive and think management can grow earnings and book value in 2009/2010. Despite upgrading, the firm lowered their target price to $37 from $45.
• ASM International (NASDAQ: ASMI) was added to Goldman's Conviction Buy List.
• Credit Suisse (NYSE: CS) was raised to Overweight from Equal Weight at Morgan Stanley.
• Live Nation (NYSE: LYV) was upgraded at Natixis to Buy from Hold.