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Ford to transform a truck plant to produce small cars

Bright and early this morning, Ford (NYSE: F) announced that it is going to invest $550 million to transform its Michigan Truck Plant to a more modern small-car plant. The plant will produce a new Ford Focus, which will be available next year.

In 2011 the automaker will begin producing its battery-electric Focus in an effort to meet its promise to deliver four new electric vehicles in America by 2012. The plant was originally used to produce the Ford Expedition and Lincoln Navigator, both massive SUVs. It was one of the most prolific and profitable Ford operation during the SUV explosion of the late 90s, and the move symbolizes a strategic shift by the American icon.

Continue reading Ford to transform a truck plant to produce small cars

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