While investors and pundits debate the impact of ethanol on our long-term energy problems, one thing is clear according to Ivan Martchev -- the popularity of ethanol is having a "huge impact" on agribusinesses.

The editor of Vital Resource Investor explains, "Whether ethanol makes economic sense is less irrelevant. It is having an effect on farming." Indeed, he believes one of the best ways for investors to play the popularity of ethanol is to focus on farming equipment.

Within this market, he notes that the obvious choice for investors is industry leader Deere & Co. (NYSE: DE). However, he cautions that the stock already reflects investor optimism.

In addition, he notes, "The stock recently traded at $114, and many individual investors dislike buying triple-digit stocks." Therefore, he notes, he looked for a "worthy adversary to Deere" and found Case New Holland, whose name was recently shortened to CNH Global NV (NYSE: CNH).

The advisor calls CNH a restructuring story. He notes that the company is majority owned by Fiat, which is itself recovering from a "dire situation" two years ago.