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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Entrepreneur's Journal: How to snare big-time customers]]></title><link>http://www.bloggingstocks.com/2007/09/02/entrepreneurs-journal-how-to-snare-big-time-customers/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/09/02/entrepreneurs-journal-how-to-snare-big-time-customers/</guid><comments>http://www.bloggingstocks.com/2007/09/02/entrepreneurs-journal-how-to-snare-big-time-customers/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/aapl/" rel="tag">Apple Inc (AAPL)</a>, <a href="http://www.bloggingstocks.com/category/ge/" rel="tag">General Electric (GE)</a>, <a href="http://www.bloggingstocks.com/category/t/" rel="tag">AT and T (T)</a>, <a href="http://www.bloggingstocks.com/category/small-business/" rel="tag">Small Business</a></p><p>Most young companies dream of getting their first heavyweight customer -- a huge player, central to their industry, like <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">Google Inc.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">GOOG</a>), or better yet, a <a href="http://finance.aol.com/quotes/general-electric-company/ge/nys">General Electric</a> (NYSE: <a href="http://finance.aol.com/quotes/general-electric-company/ge/nys">GE</a>). </p>
<p>Snaring such a customer can change an entrepreneur's fortunes overnight. Of course. But how do you gain the attention and trust of a large and important company? It's certainly tough -- but there are some strategies to help out.<br /><br />First of all, make sure you are in a niche that large companies don't consider core to their business, advises Steve Waldis, who is the CEO and founder of <a href="http://finance.aol.com/quotes/synchronoss-technologies-inc/sncr/nas">Synchronoss Technologies</a> (NASDAQ: <a href="http://finance.aol.com/quotes/synchronoss-technologies-inc/sncr/nas">SNCR</a>). The company develops software for the telecom industry and even powers the activation for Apple's (NASDAQ: <a href="http://finance.aol.com/quotes/apple-inc/aapl/nas">AAPL</a>) iPhone. This was the result of a deep customer relationship with <a href="http://finance.aol.com/quotes/atand-38-t-inc/t/nys">AT&amp;T</a> (NYSE: <a href="http://finance.aol.com/quotes/atand-38-t-inc/t/nys">T</a>).</p><p><a href="http://www.bloggingstocks.com/2007/09/02/entrepreneurs-journal-how-to-snare-big-time-customers/" rel="bookmark">Continue reading <em>Entrepreneur's Journal: How to snare big-time customers</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/09/02/entrepreneurs-journal-how-to-snare-big-time-customers/">Entrepreneur's Journal: How to snare big-time customers</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sun, 02 Sep 2007 18:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/09/02/entrepreneurs-journal-how-to-snare-big-time-customers/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/977763/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/09/02/entrepreneurs-journal-how-to-snare-big-time-customers/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>AAPL</category><category>Chris Cabrera</category><category>ChrisCabrera</category><category>Customers</category><category>Entrepreneur's Journal</category><category>Entrepreneur'sJournal</category><category>small business</category><category>SmallBusiness</category><category>SNCR</category><category>T</category><category>TLEO</category><category>Xactly</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Sun, 02 Sep 2007 18:00:00 EST</pubDate></item><item><title><![CDATA[CEO Interview:  What's up with VMware?]]></title><link>http://www.bloggingstocks.com/2007/08/14/ceo-interview-what-s-up-with-vmware/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/08/14/ceo-interview-what-s-up-with-vmware/</guid><comments>http://www.bloggingstocks.com/2007/08/14/ceo-interview-what-s-up-with-vmware/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/csco/" rel="tag">Cisco Systems (CSCO)</a>, <a href="http://www.bloggingstocks.com/category/intc/" rel="tag">Intel (INTC)</a>, <a href="http://www.bloggingstocks.com/category/ibm/" rel="tag">International Business Machines (IBM)</a>, <a href="http://www.bloggingstocks.com/category/java/" rel="tag">Sun Microsystems (JAVA)</a>, <a href="http://www.bloggingstocks.com/category/emc/" rel="tag">EMC Corp (EMC)</a>, <a href="http://www.bloggingstocks.com/category/crm/" rel="tag">salesforce.com inc (CRM)</a></p><img vspace="4" hspace="4" border="1" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/08/vmware.jpg" alt="" />It's August. The credit markets are tightening. The Dow is falling.<br /><br />Yet, despite all this, <a href="http://finance.aol.com/quotes/vmware-inc/vmw/nys?tabs=quotesandnews">VMware</a> (NYSE: <a href="http://finance.aol.com/quotes/vmware-inc/vmw/nys?tabs=quotesandnews">VMW</a>) was able to launch a blockbuster <a href="http://www.dealprofiles.com/ipoprofile.htm?CompanyID=65">IPO</a>. Right now, the shares are up 82% to $53 per share. In fact, the market cap is at a nosebleed $20 billion.<br /><br />The company is the clear leader in virtualization, which allows companies to improve the utilization of their servers. It's turned out to be a hyper-growth market.<br /><br />Interestingly enough, <a href="http://finance.aol.com/quotes/emc-corporation-mass/emc/nys?tabs=quotesandnews">EMC</a> (NYSE: <a href="http://finance.aol.com/quotes/emc-corporation-mass/emc/nys?tabs=quotesandnews">EMC</a>) bought the company for a mere $635 million in late 2003. <br /><br />To get some perspective on things, I talked to Chris Cabrera, who is a veteran of the enterprise software world. His new company -- <a href="http://www.xactlycorp.com">Xactly Corporation</a> - is also growing fast and has attracted several rounds of venture capital.<br /><em><br />Q: Initial impressions of the IPO? <br /><br /></em>Chris: "How can you not be impressed? Any time your stock almost doubles in the first day of trading, raising almost $1 bilion, you've got to be happy."<p><a href="http://www.bloggingstocks.com/2007/08/14/ceo-interview-what-s-up-with-vmware/" rel="bookmark">Continue reading <em>CEO Interview:  What's up with VMware?</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/08/14/ceo-interview-what-s-up-with-vmware/">CEO Interview:  What's up with VMware?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 14 Aug 2007 18:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/08/14/ceo-interview-what-s-up-with-vmware/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/965244/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/08/14/ceo-interview-what-s-up-with-vmware/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Chris Cabrera</category><category>ChrisCabrera</category><category>Cisco</category><category>CRM</category><category>CSCO</category><category>EMC</category><category>featured</category><category>IBM</category><category>INTC</category><category>Intel</category><category>IPOs</category><category>Microsoft</category><category>MSFT</category><category>Salesforce.com</category><category>Sun</category><category>SUNW</category><category>VMware</category><category>VMware CEO</category><category>VmwareCeo</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Tue, 14 Aug 2007 18:00:00 EST</pubDate></item><item><title><![CDATA[Why is the NetSuite IPO important?]]></title><link>http://www.bloggingstocks.com/2007/07/03/why-is-the-netsuite-ipo-important/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/07/03/why-is-the-netsuite-ipo-important/</guid><comments>http://www.bloggingstocks.com/2007/07/03/why-is-the-netsuite-ipo-important/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/orcl/" rel="tag">Oracle Corp (ORCL)</a>, <a href="http://www.bloggingstocks.com/category/initial-public-offerings/" rel="tag">Initial Public Offerings</a></p><img vspace="4" hspace="4" border="1" align="right" alt="" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/07/netsuite.jpg" />As has been expected, <a href="http://www.netsuite.com">NetSuite</a> filed its <a href="http://www.dealprofiles.com/ipoprofile.htm?CompanyID=54">IPO</a> yesterday. The company - which is backed by<a href="http://finance.aol.com/quotes/oracle-corporation/orcl/nas?tabs=quotesandnews"> Oracle</a>'s (NASDAQ: <a href="http://finance.aol.com/quotes/oracle-corporation/orcl/nas?tabs=quotesandnews">ORCL</a>) Larry Ellison - is a leader in a new approach to software: on-demand. This uses the Internet as a way to deliver business applications.<br /><br />To get some insight on the IPO, I interviewed Chris Cabrera, who is the CEO and founder of <a href="http://www.xactlycorp.com">Xactly</a> (which is a venture-backed on-demand software company).<br /><em><br />How are things going at Xactly? </em><br /><br />Things at Xactly continue to go great. We have more than 70 customers, we are dominating the on-demand compensation space, we were recently recognized by the ABA (American Business Awards) as "Best New Company" and we just moved into 30k square feet of prime real estate in downtown San Jose to house our 100 employees.<br /><br /><em><br /></em><em></em><p><a href="http://www.bloggingstocks.com/2007/07/03/why-is-the-netsuite-ipo-important/" rel="bookmark">Continue reading <em>Why is the NetSuite IPO important?</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/07/03/why-is-the-netsuite-ipo-important/">Why is the NetSuite IPO important?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 03 Jul 2007 13:01:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/07/03/why-is-the-netsuite-ipo-important/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/932169/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/07/03/why-is-the-netsuite-ipo-important/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Chris Cabrera</category><category>ChrisCabrera</category><category>CRM</category><category>DemandTec</category><category>IPO</category><category>NetSuite</category><category>SaaS</category><category>Salary.com</category><category>Salesforce.com</category><category>Xactly</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Tue, 03 Jul 2007 13:01:00 EST</pubDate></item></channel></rss>
