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Give Amazon.com (NASDAQ: AMZN) credit for drumming up publicity. Today's Wall Street Journal reports (subscription required) that biographies of Michelle Obama and Cindy McCain will be available exclusively on Kindle, the company's hand-held reading device (because turning pages manually is clearly too much effort).

The publisher is Pequot Press imprint Lyons Press, and as you can tell from the titles, this is pretty hard-hitting stuff: "Cindy McCain: Elegance, Good Will and Hope for a New America" and "Michelle Obama: Grace and Intelligence in a Time of Change."

I recommend waiting until the biography of the winner comes out in paperback, because at least then you'll be able to use it as a pillow for the well-deserved nap you take after reading the first five pages.

If this is the best Kindle can do for exclusives, it doesn't speak well for Amazon's ability to convince publishers that digital distribution is the future for books.

Amazon gets potential first ladies bios for Kindle -- big deal! originally appeared on BloggingStocks on Thu, 11 Sep 2008 11:15:00 EST. Please see our terms for use of feeds.

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