Who has heard about this controversy with a college player dunking over LeBron James? If you haven't, I'll recap the story:
LeBron was at his LeBron James Skills Academy when a pickup game started. Jordan Crawford, a college player at Xavier University (here in my hometown of Cincinnati), was playing when he blew by his defender and then hurled himself at the basket. He unleashed a monstrous two-handed slam dunk, over the top of the hapless defender -- who just so happened to be LeBron James.
Imagine that, Jordan Crawford -- who usually unleashes his fury on the powers of the Atlantic-10 Conference, stepped up his game and dunked on one of the best current players in the NBA. Yes, this dunk alone is enough to make news on basketball message boards -- but why am I discussing it here in JockStocks? Because of Nike's (NKE) reaction.
As a proud alumna of the University of Virginia, I'll admit that our neighbor and sometimes-opponent, West Virginia University, often got a bad rep. Snobbery ran thick through the streets of Charlottesville, and the Mountaineers of WVU were a too-easy target for affable accusations of slow-wittedness and overall ignorance. We Cavaliers didn't actually believe these stereotypes (at least I didn't), but a recent development for the Mountain State sure supplies some grist for the mill, albeit unfairly. 
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