Reuters makes the argument that strong numbers from HP (NYSE: HPQ) will cause the market to expect more from Dell (NASDAQ: DELL). The news service says HP "results may raise the bar for competitor Dell, which is more vulnerable to U.S. economic woes and reports earnings next week." Dell does get 85% of its sales from the U.S. market.
Wall Street is not so stupid that it has missed the vulnerability in the Dell model. HP's shares are up more than 20% so far this year. Dell's are only up 5%.
Dell only needs to report very modest numbers to please investors. Its new program to sell to consumers through retail outlets is only a year old and its push into key markets like China is in the early stages.
The question investors will have for Dell management is: what does 2008 look like? If the PC company cannot begin to pick up shares from HP, Lenovo, and Acer by then, the turnaround is no turnaround. It will have turned out to be a nice try.
Douglas A. McIntyre is an editor at 247wallst.com.



