You had to see this coming:

According to a BBC report, It appears that life at Craigslist has become even more interesting. As you may know, Craigslist has been embroiled in a legal tussle with Internet giant eBay Inc. (NASDAQ: EBAY). After purchasing a 28.4% stake in the company over a year ago, eBay now claims that Craigslist's founder Craig Newmark and its chief executive Jim Buckmaster have done things to disadvantage eBay's stake in the company. The BBC report didn't specify exactly what eBay claims Craiglist officials have done to "dilute" eBay's interests. Craigslist has now filed a counter suit against eBay, alleging illegal competition. You can get more information on eBay's original lawsuit here.

The BBC report states: "The lawsuit demands that eBay restore all shares of Craigslist owned by eBay or for the court to require eBay to divest its holdings in Craigslist." This demand is apparently supported by the premise that after acquiring its stake in Craigslist, eBay gleaned operating information from that company and then used it to launch Kijiji. Craigslist also insists that eBay, "[...] violated [Craigslist] trademarks and used misleading advertising on Google to run ads for its rival Kijiji site."

What a pretty picture of corporate raiding we have here. I think the outcome of this legal battle shall be dictated by two particular things. First, Craigslist will need to provide a first class package of documentation to support its legal counter claims. Second, it wouldn't hurt if it could find a judge who has been ripped off using eBay...

File this under Julie Roehm: avenger. The PR food fight between Wal-Mart Stores, Inc. (NYSE: WMT) and its former marketing communications chief just got more interesting. I don't know why she picked late Friday afternoon on a get-away-weekend to launch her latest missive but according to the Wall Street Journal, Julie Roehm is alleging that WMT executives violated its ethics policy by accepting discounts on yachts, diamonds and personal gifts from vendors.

To put this into perspective, here's a recap of the rounds so far:

1. Wal-Mart fires Roehm alleging she accepted gifts from an advertising agency that was later chosen to handle WMT's ad account (12/06).
2. Roehm countersues WMT for breach of contract (12/06).
3. In a countersuit, WMT releases salacious details about an alleged affair Roehm had with a subordinate -- Sean Womack -- accusing her of misusing WMT travel funds on business trips with him. The suit cites one e-mail purportedly sent to Womack by Roehm as saying: "I think about us together all of the time. Little moments like watching your face when you kiss me." (3/07).

And today's round goes to Roehm, who alleges that WMT CEO H. Lee Scott, received "preferential prices" on yachts and "a large pink diamond for his wife" through his relationship with Irwin Jacobs. One of Jacobs's companies, Jacobs Trading, has the exclusive right to buy unsold WMT merchandise.