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Time Warner explores on-demand DVD model -- will it work?

I love this news item, and I think shareholders of Time Warner (NYSE: TWX) -- parent company of BloggingStocks -- should, too. Time Warner wants to allow customers the opportunity to buy titles from the media conglomerate's movie catalog via an on-demand DVD protocol. So, if a movie isn't currently available on retail shelves, you could still order it. The title is copied to a disc and sent off to the consumer. No fuss, no mess, no inventory to manage. It's great!

I think on-demand DVD manufacturing needs to be exploited in a bigger way. It isn't new, but you don't really hear about it. Viacom (NYSE: VIA) and Amazon's (NASDAQ: AMZN) on-demand publishing arm, CreateSpace, use it as a way of selling content without carrying inventory. I'd have to believe that if such services were promoted on an extensive basis, they might catch on.

Continue reading Time Warner explores on-demand DVD model -- will it work?

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Last updated: May 26, 2012: 01:50 PM

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