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Diane von Furstenberg sues Target, claiming dress designs copied

Target Corp. (NYSE: TGT) is again being sued, but this time it is not for disservice to the disabled. The second largest discount chain in the U.S. is under the gun from fashion designer Diane von Furstenberg for "closely mimicking" the designer's signature style in some of its women's dress product lines.

In something intellectual property attorneys will have a field day with, the retailer apparently used a design on one of its dresses that closely resembles a 'spotted frog' design owned by Furstenberg. The lawsuit, launched in New York, accused Target of using a "nearly identically copy" of the scale, pattern and colorways of Furstenberg's design, even down to the materials that are made to look like silk.

Although Target removed the offending products from its website late last week, the company is still selling the dresses in question in its stores, according to Furstenberg's complaint. It's doubtful that this lawsuit will have an effect on Target's long-term stock outlook, but it may have an effect on Furstenberg's PR efforts and consumer awareness.

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Last updated: November 27, 2009: 09:42 AM

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