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Dr Pepper-Snapple (DPS) will put its flagship soda brand before Super Bowl audiences for the first time this year with its Dr Pepper Cherry commercial. Spokesman Gene Simmons will offer up his tagline, "Trust me, I'm a doctor," with the rest of his KISS bandmates in the company's spot.
Dr Pepper has made a habit out of beating Wall Street expectations, with an average earnings surprise of 17% across the past four quarters.
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