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Google Inc. (NASDAQ: GOOG) has drawn the ire of newspapers and physical publishing for quite a while now, but it honestly wants to help the news industry -- not cannibalize it. Or so, the company would have you think. Google News has been accused of "stealing content" many times before, although it's just an aggregator. It doesn't create -- just collects and displays.

So, it comes as a slight surprise that the world's largest information company wants its news customers to be able and "flip" through stories. Using a new feature called "FastFlip," Google will soon allow website news readers to flip through multiple publications and individual articles. Publishers like The Washington Post, The New York Times, and Newsweek are all providing content in specific formats to make this possible. My oh my, how times have changed from just 2006.

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Google unveils news reader service with 'flip browsing' features originally appeared on BloggingStocks on Tue, 15 Sep 2009 11:40:00 EST. Please see our terms for use of feeds.

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