GM posts
FeedPosted Feb 5th 2010 12:00PM by Mark Fightmaster (RSS feed)
Filed under: Consumer Experience, PepsiCo (PEP), General Motors (GM), Marketing and Advertising, CBS Corp 'B' (CBS), Business of Sports
Who's ready for some football? The Super Bowl is this weekend, and you know what that means -- commercials that we will all be talking about on Monday morning. In fact, we all know someone who says they watch the game for the commercials.
CBS announced earlier this week that it sold out all the in-game spots, but a few pre- and post-game spots remained. How much money did this make for CBS (CBS)? Roughly $200 million, and that is a low-end estimate. We all know why advertisers flock to the Super Bowl, as more than 98.7 million viewers tuned in last year. No matter who is in the Super Bowl, people watch the game and the commercials -- and eventually they may buy the products from the ads.
Continue reading JockStocks: Super Bowl Commercials, a Preview
Posted Jan 25th 2010 3:20PM by Zac Bissonnette (RSS feed)
Filed under: Management

The
New York Times reports that "General Motors ended its search for a chief executive on Monday by naming Edward E. Whitacre Jr., its chairman and interim chief, to the job permanently, a person with knowledge of the decision said Monday."
And with that, GM's chairman will now be the company's permanent CEO. None of this is to cast stones at Whitacre's ethics or competence, or the work he's done at GM so far, but here's the truth: it is a pretty universally held principle of corporate governance that separating the chairmanship from the CEO is a good idea.
Continue reading GM Returns to Its Roots: Lousy Corporate Governance
Posted Dec 29th 2009 1:00PM by Brian White (RSS feed)
Filed under: Competitive Strategy, Ford Motor (F), General Motors (GM)
Ford Motor (F) has been on all the right tracks lately. The only U.S.-based automaker to not take a government handout and who had been making cars and trucks customers actually want, Ford now rules the roost for domestic cars and trucks. Even its eco-friendly stance has been in high gear with sales of its hybrid vehicles and commitment to greener automotive technology.
That is, when it isn't in some macho face-off with the still-floundering General Motors. Americans love their large V8 engines, and with GM's Camaro selling very well (an unusual high point for the company), Ford will be responding by introducing larger and more powerful V8 engine into its Mustang line to meet Camaro's challenge. In other words, the same one-upsmanship challenge that exists for decades.
Continue reading Ford Responds to GM's Camaro, Digs Up the Past for More Mustang V8 Power
Posted Dec 21st 2009 4:40PM by Trey Thoelcke (RSS feed)
Filed under: Management, Microsoft (MSFT), General Motors (GM)
General Motors said Monday it has tapped Christopher P. Liddell, chief financial officer of Microsoft Corp. (MSFT), to take over its troubled finance operations. Liddell, 51, will be GM's first permanent top management hire from outside the company since it left bankruptcy protection in July.
Liddell joined Microsoft in 2005, and led the company's efforts this year to cut $3 billion in costs in light of the economic meltdown. These efforts included Microsoft's first mass layoffs, wage freezes, and cuts to employee travel. The stockpiling cash was also a priority during Liddell's tenure, which Microsoft announced last month would end on Dec. 31.
Continue reading Microsoft's CFO Is Headed for GM
Posted Dec 18th 2009 5:30PM by Tom Taulli (RSS feed)
Filed under: General Motors (GM)
When it comes to selling companies, General Motors has had some bad luck lately. The company pulled its deal for Opel off the market. Then its proposed sale of Saturn failed (the company is in the process of being liquidated).
As for this week, there was another dead deal: the sale of Saab to Spyker Cars. And yes, Saab will now be unwound.
What happened here? So far, GM and Spyker have not provided any details. Basically, there were some "issues" that couldn't be resolved.
Continue reading Saab Runs Out of Gas
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