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Dell's New Mini 5 Tablet Will Include Amazon Kindle Reader. Will Apple Care?

Posted Mar 15th 2010 4:00PM by Brian White (RSS feed)
Filed under: Competitive Strategy, Apple Inc (AAPL), Dell (DELL), Amazon.com (AMZN)

Dell's (DELL) is about to start thinking that it's newer Mini 5 hybrid device will be an Apple (AAPL) iPad competitor. Each device has not even been released yet, and there are competitive stirrings already afoot. The Dell unit, which looks like a large smartphone but not quite as large as a tablet computer, will bring a ton of Amazon (AMZN) services to bear in order to try and compete with the Apple content ecosystem that will surely blow all others away once the iPad starts shipping next month. Can an Amazon Kindle e-reader application pre-loaded on Dell's device really give an iPad a run for its money?