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Google, Inc. (NASDAQ: GOOG) has become a more powerful force on the "desktop" of the Apple, Inc. (NASDAQ: AAPL) iPhone as of this week, changing the way its Gmail web-mail program interfaces with the iPhone's software as well as creating a more computer-like email experience on the now-ubiquitous smartphone.

Gmail now presents itself pretty much like it does on a PC web browser when used on an iPhone (with the most updated software installed, of course). That is, messages are synced across platforms. Read a message on your iPhone, it becomes "read" on your PC's web browser or laptop screen. Sounds like a minor update, but it's really not.

Apple and Google are working to make the iPhone one of Google's premier places for showcasing its content. From email to news readers to maps to documents, expect Google's entire range of online applications to be available on the iPhone soon. Missing from the iPhone is any trace of software from Microsoft Corp. (NASDAQ: MSFT), naturally.

Could Google soon be seen on many new Apple laptop PCs as the "software of choice," even though an internet connection is required to use most of those applications? Seeing as though Google saw more hits to its website on Christmas Day from iPhones compared to other devices, the two companies are making a compelling partnership case-study thus far, much to Microsoft's chagrin.

Google beefs up Apple iPhone applications originally appeared on BloggingStocks on Thu, 17 Jan 2008 14:44:00 EST. Please see our terms for use of feeds.

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