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Social media has been hot lately. This week, MSNBC.com, a joint venture between Microsoft Corp. (NASDAQ: MSFT) and General Electric (NYSE: GE), announced a deal to buy Newsvine (the price tag was not disclosed). The site allows people to comment and vote on news stories.
However, the business models are still in the formative stages -- and are mostly focused on advertising.
Yet, we are seeing some new approaches, as seen with ThisNext. The company operates a social media site that allows users to recommend, share, and discover products. It's called "shopcasting."
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