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Rowling safeguards Potter empire

Spoiler alert – if you have not yet read the conclusion to the Harry Potter saga, Harry Potter and the Deathly Hallows, you may want to skip this post, in which the ending is discussed.

For companies such as publisher Scholastic Corp. (NASDAQ:SCHL), the US publisher of the books, Time Warner (NYSE:TWX), whose Warner Brothers Studios produces the hugely profitable Harry Potter movies, and General Electric's (NYSE:GE) Universal Studios, which will open a Harry Potter theme park in 2009, the seventh and final Harry Potter book must have come as a great relief.

Despite rumors to the contrary, the title character did not die, and thereby cast a pall on the series and its offshoots. Rather, as I expected, Harry prevailed, and in general the core cast lived happily ever after. Even Snape, as I predicted, achieved redemption, but at a mortal cost.

In the coda to the novel, Harry Potter and his wife, the former Ginny Weasley, watch their children depart for Hogwarts. Also placing their children on the Hogworts train are Harry's best friends, the married couple Ron Weasley and Hermoine Granger.

This final scene, nineteen years after the climax of the book, will no doubt inspire a great deal of conversation, as it keeps open a couple of possibilities for future novels in the Potter universe. Harry is still young enough to have more adventures, perhaps as he takes on the role of the era's greatest wizard, much as Albus Dumbledore was in Potter's youth. Rowling could also, should she decide to continue the series, reboot the series with the next generation of Hogwarts students.

I don't expect her to return to the Potter storyline for a long time, if ever, but the lure will always be there; a huge, thirsty audience ready to demonstrate their devotion with their pocketbooks.


More Harry Potter news

Tom Barlow: The Harry Potter Finance Quiz
Gary E. Sattler: New York Times bestseller list leaves Harry Potter out
Tom Barlow: Harry Potter ending: A water cooler cheat sheet
Zac Bissonnette: With Harry Potter done, is it time for Scholastic to sell itself?
Zac Bissonnette: Is the last book the end of Potter mania?
Tom Barlow: Harry Potter and the Pots of Gold
Barry Summerlin: Harry Potter doesn't even need Muggle marketing
Julie Tilsner: Not even Harry can save bookstores from their fate
Peter Cohan: Harry Potter and the Pot of Gold
Tom Barlow: Harry Potter and the Deathly Hallows: Will Rowling kill off Harry?

Harry Potter and the Deathly Hallows: Will Rowling kill off Harry?

Harry Potter and the Deathly Hallows by JK Rowling is scheduled to be published by Scholastic Press (NASDAQ: SCHL) on July 21, and some fans are speculating that Harry will die. I am quite confident in telling you that he won't, for several reasons.

1. The artistic.
Experienced authors will tell you that a satisfying ending is one that, after it happens, readers will see as inevitable, even if they didn't see it coming. For example, the ending of Sixth Sense, while a shocker to many (including me), worked because it neatly tied up loose threads we'd momentarily lost sight of. The ending completed the Bruce Willis' character arc.

Rowling has not established the need for someone to sacrifice his life so that Voldemort might die. In fact, she has already given Harry's parents and Dumbledore to the cause. Harry's death would be gratuitous, and, most importantly, inconsistent with the rest of the saga. Harry is the viewpoint character, and it is our vicarious enjoyment of his overcoming obstacles that gives the series such impact. It's hard to enjoy the denouement of a dead character.

Most importantly, though, Harry is not a flawed character seeking redemption through sacrifice. He is an innocent predestined to conquer the wicked AND LIVE HAPPILY EVER AFTER.

2. The practical.
If Rowling were to kill off her hero in the final book, it would not only diminish sales of this volume, but horribly impact the future sales of the series. Knowing that Harry was to die, (and who on Earth would not know of this plot twist?), would change the reader's experience, robbing each bit of conflict of its gravitas. Plus, fans would revolt. Arthur Conan Doyle learned this lesson when he tried to kill off Sherlock Holmes -- some plot reversals fans will simply not accept.

3. The financial.
With two more films on the planning board (including Harry Potter and the Order of the Phoenix, due for release July 11th by Warner Brothers, a division of Time Warner, NYSE:TWX) and a theme park in development, I can't believe these companies would invest so much in a closed-end storyline. And while Rowling may have all the money she needs, keeping the tale open-ended is a much shrewder business decision.

So I'm not worried about Harry. My prediction -- he'll defeat Voldemort with Snape's help, assume Dumbledore's position as head of Hogworts, marry Jenny Ginny and stand as best man at Ron and Hermione's wedding.

Harry Potter can't die. Trust me.

More Harry Potter news

Tom Barlow: The Harry Potter Finance Quiz
Gary E. Sattler: New York Times bestseller list leaves Harry Potter out
Tom Barlow: Harry Potter ending: A water cooler cheat sheet
Zac Bissonnette: With Harry Potter done, is it time for Scholastic to sell itself?
Tom Barlow: Rowling safeguards Potter empire
Zac Bissonnette: Is the last book the end of Potter mania?
Tom Barlow: Harry Potter and the Pots of Gold
Barry Summerlin: Harry Potter doesn't even need Muggle marketing
Julie Tilsner: Not even Harry can save bookstores from their fate
Peter Cohan: Harry Potter and the Pot of Gold

Universal to create Harry Potter theme park

Time Warner's (NYSE: TWX) Warner Brothers and General Electric's (NYSE: GE) Universal Studios have pulled off the magic trick of the decade by gaining the rights to create a theme park based on J. K. Rowling's Harry Potter book series. "The Wizarding World of Harry Potter" will be created in Universal's "Islands of Adventure" theme park at the Universal Orlando Resort in Florida. Completion is expected in 2009.

The announcement is timed to take advantage of this summer's Pottermania. The seventh and final book of the series, Harry Potter and the Deathly Hallows, is scheduled for release July 21. The next Harry Potter film, the Warner Brothers feature Harry Potter and the Order of the Phoenix, opens July 11.

The park will offer rides and interactive attractions, as well as shopping and restaurants based on the novels. Expect Universal to put huge money into this development to make it a world-class experience.

WB and Universal are betting that, even though no new HP books will be forthcoming, the product will remain popular. With the continuation of the profitable film series keeping Harry in the public eye, I'll bet demand for the park will still be strong in 2009.

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Last updated: November 12, 2009: 12:02 AM

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