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Pink Zune not a myth, but it IS a wild goose chase

Want a pink Microsoft Zune? You just have to be lucky. Evidently Microsoft Corporation (NASDAQ:MSFT) didn't just give them as gifts, as previously thought, but "seeded" the retail stores with exactly 100 hot pink Zunes in packages that made them look like white Zunes. Sneaky.

If you're not lucky? You can just have a lot of cash. There's at least one pink Zune on sale at eBay -- but you'll have to act fast and, it seems, pay a lot. With some 36 hours left to go on the auction, this pink Zune is already over $400, which puts its estimated market value (based on my sophisticated stab in the dark based on years of eBay buying & selling) somewhere around $800. There's another auction for No. 19 of 100, with a bit more time -- it's only at $300.

Smart Microsoft. The buzz created seems to be catching -- I saw the story on Engadget, but it's already been all over the web.

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Last updated: March 12, 2010: 05:29 PM

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