Not only is Lenovo introducing newer laptop PCs (the IdeaPad) to compete with stylized laptop PCs from Dell, Hewlett Packard, and Apple, the company is making its newer consumer laptop PC designs as slick as those from the competition and it edging in on Apple for some of the coolest laptop designs in all of the laptop PC industry.Oddly, China's Lenovo and Taiwan's Asustek and Acer are looking for growth in the laggard market of the PC industry -- the U.S. PC sales are increasing more than two times the growth rate in the U.S. when it comes to many Asian countries, and one would think that following the growth would be a more important priority for manufacturers in a commodity industry. Not so.
U.S. sales may have some margin to give back to manufacturers (as in, profit margin) by grabbing hold of the U.S. consumer with sizzling and stylistic designs and winning them over with an experience instead of a boring black box or laptop with the normal disposition of a toaster oven.
Add to that the fact laptop sales are growing in a large way as consumers dump those desktop PCs for those portable, wireless PCs, and it's no surprise Chinese and Taiwanese manufacturers want most of those newer laptops sold in the U.S. to be their brands and not Apple, Inc. (NASDAQ: AAPL), Dell Inc. (NASDAQ: DELL) or Hewlett-Packard Company (NYSE: HPQ).
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