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With the explosion of blogs and wikis, it gets tough to find information. True, tagging can be helpful. But it's a bit of a chore for content creators (yes, it is more fun writing stuff).
But there's help: Jiglu. Basically, the company has a system that automates the tagging process. More importantly, it's free.
It's fairly easy to use the service, which is available for platforms like Google (NASDAQ: GOOG)'s Blogger. Jiglu scans your content and then comes up with a dynamic index. From there, you can place a cool box on your blog or wiki that has the relevant tags.
All in all, it's a good idea. However, the business model is kind of fuzzy. As usual, the company looks for ad revenues (who doesn't?). In theory, this sounds fine. Yet, don't bloggers want to keep their revenues? Why transfer that to an indexing service?
In other words, I have a feeling Jiglu might go through some iterations on the business model.
Tom Taulli is the author of various books, including The Complete M&A Handbook
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