Two things you need to know about Googlefight.com, a website my husband discovered a few days ago. First, it is in no way affiliated with or endorsed by Google (NASDAQ: GOOG), although I'm sure free publicity is always appreciated. Secondly, it can quickly become the cause of profound procrastination. The innovative but simple site simply compares two inputs (provided by the user) and ranks them in terms of their respective number of results gleaned from Google's search engine. Each "fight" takes mere seconds, and the time passes quickly as animated stick figures slug it out.

Of course, I had to start with my own name (I probably think this blog is about me). I pit myself against a co-worker who also has a unique name (Mark Fightmaster). Aha! Google FIght found 634,000 results for "Beth Gaston Moon"; 57,200 for Mark (I do have about 6 years of seniority over him at our company, so that was hardly fair). But when compared against Pamela Anderson, I lose, 634,000 to 7.73 million (I have a feeling they round their numbers).

Some other matches I conducted before begrudgingly heading back to work:

• Hillary Clinton (9.1 million) defeats Barack Obama (2.62 million)
• Fred Thompson (10.6 million) defeats Rudy Giuliani (2.05 million) - to be fair, this may be pulling for more than one "Fred Thompson."
• Ben Bernanke (2.62 million) defeats Alan Greenspan (1.96 million)!
• Steve Jobs (88.5 million) defeats Bill Gates (44.6 million)
• Howard Stern (2.09 million) defeats Don Imus (1.98 million)
• 50 Cent (68 million) defeats Kanye West (6.72 million), despite what the numbers say
• O.J. Simpson (15 million) narrowly defeats "criminal justice system" (14.4 million)
• Mets (26 million) defeats Yankees (22.9 million)!
  

The site is hardly scientific, but it's interesting and certainly fun. According to Google Fight, some of its classic battle royales include God v. Satan, Luke Skywalker v. Darth Vadar, and Mohammad Ali v. Mike Tyson. Victors are God by a landslide, Vadar (hooray!), and Ali (again, by a hefty margin). Let the madness begin here.

Beth Gaston Moon is an analyst at Schaeffer's Investment Research.

Hunker down with your iPod and set "Just a Lil Bit" to repeat mode ... you may be hurting for new 50 Cent tracks if he leaves the business. Last month, the Eminem protégé (née Curtis Jackson III) made a flippant statement to reporters that he would leave show business if Kanye West's latest release, Graduation, topped 50 Cent's new album, Curtis, in its first week of sales. Both albums "dropped" on September 11.

The publicized sales battle was resolved today, and to Kanye went the spoils. According to Nielsen SoundScan, the man behind the 2005 smash single "Gold Digger" sold 957,000 copies in its first week of release, while 50 Cent's new album sold just 691,000. 50's last album, The Massacre, hit shelves in 2005 and sold 1.1 million copies in its first week. A publicized temper-tantrum after the Video Music Awards and a self-mocking appearance on Sunday's Emmy's broadcast may have helped give Kanye the edge.

Graduation was released on Roc-A-Fella Records, co-founded by Jay-Z, while Curtis was on the Aftermath label, which is owned by Dr. Dre. Both are ultimately distributed by Universal Music Group, a subsidiary of Vivendi Universal.