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Ford, the U.S. auto giant facing perhaps its toughest combination of sector competition and economic headwinds in the company's history, is expected to announce it will build a new, seven-passenger luxury crossover, The Wall Street Journal reported Friday (subscription required).

The new three-row Lincoln MKT crossover is expected to go into production next year, and mirror a 'bustle back concept' displayed at the Detroit Auto Show this year, The Journal reported. Its primary competitors would be the Acura MDX, Audi Q7, and Mercedes R class.

Ford Motor Company (NYSE: F) shares were virtually unchanged on the news, up 2 cents to $5.12 in Friday afternoon trading.

Crossovers are larger cars designed to look and function like SUVs, only with better gas mileage.

Analyst takes wait-and-see approach on crossover

Stock Analyst C. Leonard Bauer said he's reserving judgment on the Lincoln MKT, pending performance, fuel economy, and safety test reviews.

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In the efficiency era ... Ford plans a new luxury crossover originally appeared on BloggingStocks on Fri, 15 Aug 2008 16:52:00 EST. Please see our terms for use of feeds.

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