Now that health care reform is a done deal, with the ink from President Obama's signature yesterday still drying, it's time to talk about how to profit from the new legislation.

I know many parts of the legislation may not sit well with some of you -- whether it be the taxes on dividends used to pay for reforms or the general idea of Uncle Sam getting deeper into entitlement spending even as businesses are generally reducing their debt loads. But what's done is done and there's no use grousing about it. As investors, it's not our job to judge how good or bad the news is but only to judge how to cash in.

Credit Acceptance Corp. (CACC) works with more than 3,000 independent and franchised automobile dealers in the U.S. and provides capital for auto loans to people with substandard credit. It originates more than 1.7 million loans per year. As consumer confidence improves and pent up demand for automobiles is resulting in strong sales, CACC is a great way for us to cash in on this trend.

In a sign that the capital markets are functioning again, Credit Acceptance recently completed $110.5 million in asset-backed secured financing, so it is obvious that it's possible again to bundle and sell auto loans. The stock remains a great near-term buy.

Next: Small Cap #2: Priceline.com (PCLN)

At the time of this writing, Louis Navellier held shares of CACC in personal or client portfolios.

Sure, flowers and chocolates are common gifts. But in this digital age there are tons of gifts with a high-tech edge, like digital photo frames with multiple pictures of your sweetheart in rotation or romance novels for eReaders.

This makes online retailer Amazon.com (AMZN) a sure thing for the Valentine's Day shopping surge.

There have been no problems selling big-ticket ads for this weekend's broadcast of Super Bowl XLIV. And with good reason -- this has been one of the best years for football on television, with viewership up across the board. The recent NFC and AFC championship games were the NFL's largest combined audience for the two championship games since January 1982.

With all those eyeballs, the real winners could turn out to be the companies with the most aggressive (and the most memorable) advertising spots.

Alcoa (AA) is an industrial icon in America, but manufacturing hasn't been so hot lately. The result has been four straight quarterly losses for this metals company.

And guess what? Fourth-quarter earnings are just around the corner for this company on January 11, and a number of analysts are expecting yet another shortfall. Not a good sign.

Next: Dog of the Dow #2: AT&T (T)

Does anyone here remember Crocs, Inc. (NASDAQ: CROX)?

It seems like only yesterday that you'd walk down the street and everywhere you looked, you saw those horribly ugly $30 sandals that were going to change the world.

Well, as it turned out, Crocs didn't change the world. They were just a fad. Crocs are nothing more than this decade's version of the hula hoop, the pet rock, Members Only jackets or the dearly beloved eight-track tape.

The Washington Post recently looked at the decline and fall of Crocs.

The colorful foam clogs appeared in 2002, just as the country was recovering from a recession. Brash and bright, they were a cheap investment (about $30) that felt good and promised to last forever. Former president George W. Bush wore them. Aerosmith lead singer Steven Tyler wore them. Your grandma wore them. They roared along with the economy, mocked by the fashion world but selling 100 million pairs in seven years.

In the space of about 16 months, shares of CROX jumped 600%! The stock did even better than Goldman Sachs (NYSE: GS) -- and no one had to bail them out. Now class, that brings me to today's investing lesson: How to know when you've made the dumbest investing mistake in the world.

Discount retailer Big Lots Inc. (NYSE: BIG) saw its shares surge higher in Wednesday trading after it posted a fourth-quarter profit from continuing operations that came in ahead of analysts expectations and offered a better-than-expected outlook.

Clearly, investors view BIG as a recession stock to own.

Earnings from continuing operations totaled a dollar per share, ahead of the 93 cents per share analysts were expecting, and 3 cents higher than the year-ago quarter. Revenue fell to $1.37 billion from $1.41 billion last year, but beat expectations of $1.36 billion. Same-store sales fell a mild 3.2%, as sales of discretionary items, such as furniture and toys, were challenging.

There was a time when Dell Inc. (NASDAQ: DELL) was the cream of the crop in the PC business. Its college dorm beginnings and customization model allowed the company to separate itself from a host of other competitors.

It is hard to say what exact magic it was that allowed the DELL story to unfold, but suffice it to say the company was the best in the business at selling computers to individuals and small businesses. But I'm not so sure that is the case any longer. The heady days of the dot-com boom were when this company reached its prime. It has been a slow death ever since.

Is it realistic to expect Starbucks (NASDAQ: SBUX) to deliver double-digit earnings growth in this environment?

Seriously, can retail customers afford premium coffee when budgets are severely strained and debts are high?

No way. Premium coffee is a luxury item, and though many are addicted to java, cutting back is relatively easy to do. In that dynamic, sales are likely to slow.

After reaching a historic high in the mid-$30s in June 2007, CBS Corporation (NYSE: CBS) has seen its fortunes fall in a continuous slide. It's now trading for less than $5 per share.

After reporting reduced revenues for the fourth quarter of 2008, CBS is taking significant steps to conserve capital and strengthen its balance sheet.

The company reported a drop in revenue of 6%, which would have been even greater but for the contribution of recent acquisitions.

Television and radio ad sales were weak, and the Outdoor advertising unit had a 15% drop in revenue. While Outdoor was negatively impacted by foreign exchange rate changes as the U.S. dollar strengthened, excluding currency, revenues for this unit were still down a disappointing 8%.

Shares of Hewlett-Packard (NYSE: HPQ) were last seen headed south after the world's largest technology company reported fiscal first-quarter results and cut its full-year 2009 guidance.

HP said it earned 93 cents per share, excluding one-time costs, on revenue of $28.8 billion for the quarter.

While the bottom-line number matched analyst estimates, the top-line figure fell well short of expectations by more than $3 billion.

Part of the revenue shortfall was a result of currency fluctuations, but the pullback in technology spending was broad-based, as all but one of the company's major business lines posted a decrease in revenue.

Former high-flyer Starbucks Corp. (NASDAQ: SBUX) put a coffee shop on every street corner during the time of easy credit. The pure saturation strategy had no basis in demand.

Instead, the company rode the wave of Wall Street, believing in its own omnipotence. Books were written about the supposed greatness of company founder Howard Schultz.

It was enough to make anyone sick. Of course, no one cared when it was all working.

Now that it's apparent the strategy was completely off base, the question is, will the company survive? The answer is not obvious.

A consequence of a weakening airline sector is the pain it will cause plane-maker Boeing (NYSE: BA). With capacity tightening, the need for aircrafts is diminishing.

Imagine planes just sitting idle in the desert. That vision is becoming a reality.

Fortunately for investors, that vision will take time to play out. In the meantime, Boeing gets a free pass as they work through years of order backlog that built up during the last business cycle.

If you take a look at Boeing during the last few months, it is clear that investors have yet to catch on to a world of lower revenues going forward.

It is very easy to make money in this market despite the headlines. Using options to capitalize on volatility combined with a long/short strategy can result in powerful returns.

For example, taking equal positions of my Top 10 Stocks for 2009 while at the same time selling equal amounts of my Top 10 Stocks to Avoid would generate a return of more than 10% year to date.

Given that trends once in place stay in place for some time, I am quite confident that these positions will be winners throughout the year. It is not too late to set up your trades using these suggestions as a guide.

As the reigning king of the fast food industry, McDonald's Corp. (NYSE: MCD) has consistently demonstrated its adroitness in addressing changing economic conditions and consumer preferences.

The company's fourth-quarter earnings report provided a stark testimonial to the effectiveness of McDonald's strategy and management. Reporting earnings of 87 cents per share for the quarter, MCD exceeded the 2007 fourth-quarter results after adjusting for a 2007 tax bonus to earnings of 33 cents per share.

The company reported a 3% drop in revenues for the quarter. Excluding currency exchange rates, the global company reported an increase in revenues of 5% for the period.