Apple, Inc's (NASDAQ: AAPL) lineup of Macbooks hasn't been updated in quite a while. A refresh in the line has been speculated about for a long while, and now Apple has invited the media to an October 14th event in San Francisco, as our sister blog The Unofficial Apple Weblog points out.

Rumors online have flown about aluminum laptops coming out from Apple that look similar on the outside to the Macbook Air, the popular small form factor laptop. The Air, while expensive, proved to be a more popular form factor than critics expected during its launch. The second internet rumor is that the laptops will have an $800 price tag, a smart move for Apple as the financial crisis keeps people nervous. Offering a laptop with a price tag under the $1,000 magic point can't hurt.

It may not be the best environment for a new line of laptops, but bringing the price down is a solid first step for Apple in keeping its momentum going. And with its stock down to yearly lows due to the worries about consumer spending and economy, it'll be interested to see if this keeps Apple notebook sales going as strong as they have been.

[Disclaimer: I own Apple stock]

Apple to announce new laptops originally appeared on BloggingStocks on Thu, 09 Oct 2008 14:50:00 EST. Please see our terms for use of feeds.

Dell unveils new mini-laptop PCs originally appeared on BloggingStocks on Mon, 16 Jun 2008 12:25:00 EST. Please see our terms for use of feeds.

I'm a new soul
I came to this strange world
Hoping I could learn a bit bout how to give and take

The Voodoo Envy, which is about 0.7 inches thick and weighs some 3.4 pounds, was introduced at an event in Berlin today. To compare, the MacBook Air weighs three pounds and its sloping design makes its thickness varying from 0.16 inches at the thinnest part to 0.76 inches at the thickest. Both have a 13.3 inch display and while the Mac starts at $1799, the Voodoo starts at $2099.

Continue reading HP's Voodoo Envy to take on Apple's MacBook Air

HP's Voodoo Envy to take on Apple's MacBook Air originally appeared on BloggingStocks on Tue, 10 Jun 2008 14:57:00 EST. Please see our terms for use of feeds.

Just getting back into the thick of things after spending a wonderful week in a place called Costa Rica on a forced vacation of sort. Everything -- the people, the sights, the sounds and the weather -- were great. I missed so much excitement on Wall Street, and in Washington. I missed some interest rates and market fluctuations, and followed events sporadically in between our family adventure. I only managed one post about interest rates, cause even though I spent some time at a surfer hotel, the market was a way more narley dude.

Of the many market themes I have observed recently, I have noticed a gap between the Apple Inc. (NASDAQ: AAPL) faithful and those who think the jig is up. On July 5 2007, almost seven months ago, I was challenged to speculate about where the stock might be one year out. I do not usually participate in such folly, and often enough when I do, it ends up just that. However, I thought Apple might be worth up to $150 and a month later was willing to consider $160 and that is where I stood.

While I was willing to consider a small increase in my target, one of our frequent commentors, and Apple followers, Beltway Greg, thought Apple would reach $200 in the same time frame or sooner. History proved that he was right because we all know now that one month ago -- six months early -- Apple stock did just that. However, yesterday Apple closed at $132.18 and it may turn out that I will be correct as well. We we will see soon enough. It is interesting to me that though Beltway's views and mine may differ, they both can be correct; perhaps this is the diference between a trader and a longer term investor?

Continue reading Apple euphoria -- $300 would be amazing ... but unlikely

Apple euphoria -- $300 would be amazing ... but unlikely originally appeared on BloggingStocks on Thu, 31 Jan 2008 15:33:00 EST. Please see our terms for use of feeds.

Continue reading Apple fans do indeed get bugged by some things

Apple fans do indeed get bugged by some things originally appeared on BloggingStocks on Fri, 18 Jan 2008 13:27:00 EST. Please see our terms for use of feeds.

Continue reading Apple's Macworld star: It's not the MacBook Air, it's the AppleTV

Apple's Macworld star: It's not the MacBook Air, it's the AppleTV originally appeared on BloggingStocks on Wed, 16 Jan 2008 14:45:00 EST. Please see our terms for use of feeds.

Apple Inc. (NASDAQ: AAPL) stock is falling this morning as speculators and even some investors were disappointed with CEO Steve Jobs' keynote address yesterday at the MacWorld conference. Jobs introduced the iTunes movie rental service as well as the MacBook Air laptop. He could not live up to the expectations he built after the introduction of the iPhone at last year's conference, as well as many of the iterations of the iPod which also debuted at MacWorld. If you think this stock won't be rising too far in the coming months, then it could be a good time to look at a bearish hedged play on AAPL.

After hitting a one-year low of $82.86 in February, the stock hit a one-year high of $202.96 in December. This morning, AAPL opened at $165.11. So far today the stock has hit a low of $160.68 and a high of $169.01. As of 10:35, AAPL is trading at $161.89, down $7.15 (-4.2%). The chart for AAPL looks bearish and steady, while S&P gives the stock a positive 4 STARS (out of 5) buy rating.

Continue reading Apple falls as Jobs fails to impress

Apple falls as Jobs fails to impress originally appeared on BloggingStocks on Wed, 16 Jan 2008 11:39:00 EST. Please see our terms for use of feeds.

MacWorld dispatches: Something in the MacBook Air? originally appeared on BloggingStocks on Tue, 15 Jan 2008 23:35:00 EST. Please see our terms for use of feeds.