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Yahoo! purchases Maktoob.com: Yahoo of Arabia?

Over the years, Yahoo! (NASDAQ: YHOO) has aggressively expanded into global markets, such as China (through Alibaba) and Japan (through Softbank). Now, the company is seeing opportunity in another large area: the Middle East.

Today, Yahoo! announced a deal to purchase Maktoob.com. The terms were not disclosed, but the rumors are that the price tag was between $75 to $80 million. Maktoob.com, which gets about 16.5 million unique users, has enormous amounts of local content -- in Arabic (the locations include Egypt, Jordan, Kuwait, Saudi Arabia, and the United Arab Emirates). In fact, the site reaches one-third of online users in the Middle East.

Continue reading Yahoo! purchases Maktoob.com: Yahoo of Arabia?

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Last updated: May 27, 2012: 06:40 AM

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