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MccurryMany entrepreneurs have attempted to appropriate McDonald's (NYSE: MCD) brand recognition to benefit their own businesses; witness MacJoy, McMunchies, McAllen, McSleep, and McChina Wok Away to name but a few. But the burger chain will have none of that and has aggressively pursued the protection of its trademark and name.

McCurry of Malaysia, however, has finally succeeded in convincing a local court to allow it to continue to sell its food under the McCurry name, as long as its menu remains distinct from that of McDonald's. The ruling marks the end of an eight-year legal battle.

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McDonald's forced to swallow McCurry originally appeared on BloggingStocks on Tue, 08 Sep 2009 10:40:00 EST. Please see our terms for use of feeds.

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