Okay, here is an absolutely brilliant idea. And no, I'm not being sarcastic. According to this blurb at The Hollywood Reporter, News Corp. (NYSE: NWS) is interested in doing a sequel to the classic 1987 film Wall Street.

Some of you younger investors out there might not be familiar with the movie, but perhaps you're familiar with the now-famous quote "Greed, for lack of a better word, is good." It was uttered by the loathsome Gordon Gekko, whose alliterative name almost oozes corporate scandal and villainy. That character was played by Michael Douglas. Wall Street was directed by Oliver Stone and it portrayed the evil side of capitalism, replete with insider trading and share-price manipulation. It's considered a classic, iconic fictional snapshot of the current zeitgeist at the time: the only thing that mattered was upward mobility and accumulation of as much net worth as conceivable without consideration for the little guy. It came out around the time of the '87 market crash, so it had that going for it.

This is why News Corp. needs to fast-track the project. According to this source from May of last year, a sequel to Wall Street was already in the works. Obviously, the fact that The Hollywood Reporter mentioned the project this week means that execs at Fox feel that the timing for a sequel is approaching an optimal point. In fact, they really should try to get it out into the marketplace as quickly as they can, and hopefully with Michael Douglas reprising his role as Gekko (Douglas' return is not set in stone at this point). Not only could the movie gross a decent amount at the box office, but think of the synergy potential here.

News Corp. is fighting a battle with General Electric's (NYSE: GE) CNBC as we speak. The Fox Business Channel wants to take away as many viewers as possible from the stock-market network. Problem is, CNBC is a very powerful brand in its arena. Of course, that doesn't deter the pit bulls at Fox. If you had to describe the media company with only one word, that word would, by necessity, be a hyphenate: ultra-competitive. In fact, Fox Business Channel recently slammed BloggingStocks' own Jim Cramer in a recent promo (see a piece on this subject by Zac Bissonnette).

Continue reading Would a sequel to "Wall Street" help Fox Business Channel?

Would a sequel to "Wall Street" help Fox Business Channel? originally appeared on BloggingStocks on Wed, 15 Oct 2008 09:45:00 EST. Please see our terms for use of feeds.