Both McDonald's (NYSE: MCD) and the advertising industry in general have come a long way since Ray Kroc opened the doors on the first restaurant in 1955, pulling in a whopping $366.12 that day.
It's Ronald McDonald who has become one of the industry's icons, but this, his first commercial, doesn't exhibit such potential. Check it out, and ask yourself - would it have attracted or repelled you?
It's Ronald McDonald who has become one of the industry's icons, but this, his first commercial, doesn't exhibit such potential. Check it out, and ask yourself - would it have attracted or repelled you?
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