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Posts with tag Oxygen Media

Oprah has left the building: NBC Universal (GE) buys Oxygen Media

Oh! Oxygen Media logoCall it "Girls Gone Mild." In 2000, Geraldine Laybourne, the former president of the Nickelodeon network for children, and Oprah Winfrey, who needs no introduction, got together to launch a media empire focused on women -- called Oxygen. The idea was to create synergies between TV and the internet. Microsoft Corp. (NASDAQ: MSFT) founder Paul Allen liked the idea enough he helped back the venture.

But the dreams never matched the reality. The sexiness of the idea -- a woman's media empire! -- never lived up to its potential. And today, NBC, a unit of General Electric (NYSE: GE), announced that it would buy Oxygen Media for $925 million.

Continue reading Oprah has left the building: NBC Universal (GE) buys Oxygen Media

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Last updated: December 04, 2008: 07:09 PM

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