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Campbell Soup creams quarterly report

The soup market must be simmering if today's earning report from Campbell Soup Co. (NYSE:CPB) is any example. Its quarterly earning jumped from $146 million in 2006 to $217 million, attributed in part to an increase in marketing and a price hike. EPS rose from $.35 to $.55 in the same interval.

Two sectors performed particularly well for the company. Its low-sodium soups exceeded expectation. (Why do I envision legions of Campbell's consumers reaching for their saltshakers? We shop with good intentions, but...) The V-8 brand also pulled in healthy numbers, which reinforces my contention that the best vegetable is one that can be mixed with vodka.

The only decline reported was in the competitive salsa market, where the Pace brands declined. Another Campbell brand, Godiva Chocolatier, was up, primarily due to Asian sales. The Midwest's Valentine's Day snowstorm (aka Massacre, if you're a florist), was blamed for some loss of sales.

Adding to the sustained value of the stock is Campbell's stated intention to repurchase $600 million of its shares with the proceeds of the recent sale of its UK holdings. The company boosted its year-end forecast slightly to $1.94-$1.97.

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Last updated: May 27, 2012: 11:49 AM

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