Wal-Mart Stores, Inc. (NYSE: WMT) is beginning to look like a bad episode of the TV version of Batman. Last week, I posted on Wal-Mart's paranoid spying unit -- nicknamed the Bat Cave. Today, The Wall Street Journal reported on yet another once secret project -- dubbed Project Red -- to spin off Wal-Mart's Sam's Club [subscription required] operation. Unfortunately, Wal-Mart shareholders would not be likely to benefit from such a spin off.
Wal-Mart's recent woes are considerable. Its stock price is down 20% over the last five years while rival Target Corp.'s (NYSE: TGT) -- whose TV advertisements are fantastic -- is up 75%. Meanwhile at Wal-Mart, a former vice chairman pleaded guilty last year to fraud and tax evasion related to using Wal-Mart funds for custom-made alligator boots and a dog kennel. He had said he was reimbursing himself for payments he made to help keep unions out of Wal-Mart. In December, Wal-Mart fired a senior marketing executive, saying she had had a personal relationship with a subordinate and accepted gifts such as pricey vodka from a vendor. When she sued, Wal-Mart filed in court what it said were suggestive emails.
Now, after firing Bat Cave member, Bruce Gabbard, for spying on a New York Times reporter, it emerges that he was part of the security team for Project Red. Wal-Mart hired two teams of McKinsey & Co. consultants, so neither could fully grasp the project. Cameras inside a room recorded their activities. The security team encrypted data and reports and created passwords to secure their work.
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