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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Time to bet against Amazon?]]></title><link>http://www.bloggingstocks.com/2007/07/25/time-to-bet-against-amazon/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/07/25/time-to-bet-against-amazon/</guid><comments>http://www.bloggingstocks.com/2007/07/25/time-to-bet-against-amazon/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/earnings-reports/" rel="tag">Earnings Reports</a>, <a href="http://www.bloggingstocks.com/category/good-news/" rel="tag">Good news</a>, <a href="http://www.bloggingstocks.com/category/amzn/" rel="tag">Amazon.com (AMZN)</a>, <a href="http://www.bloggingstocks.com/category/columns/" rel="tag">Columns</a></p>Online retailer <a href="http://finance.aol.com/quotes/amazon-com-inc/amzn/nas">Amazon</a> (NASDAQ: <a href="http://finance.aol.com/quotes/amazon-com-inc/amzn/nas">AMZN</a>) <a href="http://www.bloggingstocks.com/2007/07/24/amazon-com-shares-rise-after-solid-earnings-report/">reported</a> a blowout quarter last night, sending the stock flying 20%. While the quarter was certainly solid, and Amazon is a great company, I might take a bearish view of the stock as a short-term trader.<br /><br />The Amazon rally had so much power primarily as a result of short sellers being forced to cover their positions. I've covered the topic of <a href="http://www.bloggingstocks.com/2007/07/23/why-you-should-follow-short-interest/">short squeezes</a> before, but it's enough to say here that they occur when short positions are forced to cover, via buying the stock. In doing so, they send the stock higher.<br /><br />As a result, I think this Amazon rally is set to subside in the short-term as the shorts are done covering their positions. If I was putting on a trade here I'd be buying some August puts in the $80-85 range.<br /><br />Don't get me wrong, Amazon is a great company, but the shorts closing their positions is sending the stock flying simply because of a demand shock. I'd be fading Amazon's stock here.<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/07/25/time-to-bet-against-amazon/">Time to bet against Amazon?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 25 Jul 2007 18:10:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.bloggingstocks.com/2007/07/24/amazon-com-shares-rise-after-solid-earnings-report/>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/07/25/time-to-bet-against-amazon/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/948930/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/07/25/time-to-bet-against-amazon/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Amazon</category><category>AMZN</category><category>Put option</category><category>PutOption</category><category>short squeeze</category><category>ShortSqueeze</category><dc:creator><![CDATA[Kevin Kelly]]></dc:creator><pubDate>Wed, 25 Jul 2007 18:10:00 EST</pubDate></item></channel></rss>
