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Gap Inc. (NYSE: GPS) is trying to revive its increasingly irrelevant Old Navy with a new ad campaign unveiled last Thursday.
Gap reported poor results on the same day, and Fortune reported that "Particularly galling for the Gap executives is the poor performance of Old Navy, whose prices should be a solid draw in this recessionary environment. In hopes of getting shoppers back into the store, even though Murphy admits that the chain's product revamp is not yet complete."
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