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Struggling Playboy outsources business ops

Playboy Enterprises (PLA) announced Tuesday that it will outsource all of its publishing operations -- save editorial -- to American Media Inc., reports the Wall Street Journal (subscription required). The Florida-based firm will take the reins on Playboy's production, circulation, advertising sales, marketing, and support functions, in exchange for fees and incentives. No further financial details on the deal were provided.

"Our goal is to focus our resources on what we do best, which is to create compelling content," explained CEO Scott Flanders. "By joining forces with American Media, we will be able to significantly reduce our cost structure and leverage the economies of scale related to manufacturing, distribution and marketing that are available to this large, multi-title publisher."

Continue reading Struggling Playboy outsources business ops

Bunny beaten: No interest in Playboy

Playboy is such a mess that even the hint that a company is interested in it triggers a reaction. Oak Hill Capital Partners, a private equity firm, announced Wednesday that it has no interest in buying ailing adult media company Playboy (PLA), despite previous media reports indicating the contrary. Of course, this sent Playboy's shares down 3.7%. Oak Hill didn't just say "no way" to the present but made it clear for the future as well.

This follows a statement by Golden Gate Capital that it wouldn't be involved in a Playboy acquisition, again, despite suggestions in the media that it might make a move for the bunny. The latest possible buyer is Iconix Brand Group, which is generally hungry for brand acquisitions. Playboy is keeping its mouth shut on the matter.

Continue reading Bunny beaten: No interest in Playboy

Playboy close to hiring new CEO -- bad news for investors?

The Wall Street Journal reports (subscription required) that Playboy Enterprises (NYSE: PLA) is expected to offer the CEO job to Freedom Communications CEO Scott Flanders, replacing interim CEO Jerome Kern.

The Journal adds that "After reports early last week that the publisher had approached private-equity firms about a possible sale, Playboy said it isn't marketing itself to investors but is willing to hear proposals. It isn't clear whether the emergence of Mr. Flanders as a favorite means the company is more likely or less likely to seek a buyer."

Continue reading Playboy close to hiring new CEO -- bad news for investors?

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Last updated: May 27, 2012: 06:28 PM

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