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American Express Nips at Paypal with New 'Serve' Platform

American Express (AXP) logoAmerican Express (AXP) followed in Visa's (V) steps and announced a digital payment and commerce platform dubbed Serve, which enables the consumers to make purchases and person-to-person payments online via mobile phones and at merchants that accept American Express cards. MasterCard (MA) is also planning to launch its own offering for personal payments.

We estimate that American Express derives 73% of our $49.61 price estimate from card transaction and execution fees while Visa derives almost 29% of its $85.03 Trefis price estimate from transaction fees.

Continue reading American Express Nips at Paypal with New 'Serve' Platform

American Express: Don't Leave Your Phone Without It

American Express (AXP) announced "Serve" yesterday, an all-new digital payment platform set to rival eBay's (EBAY) PayPal system. Consumers can use Serve to make digital purchases, pay off bills, transfer funds and send money via Apple's (AAPL) iPhone and Google's (GOOG) Android phones.

Serve is also available via the web and Facebook, and users are provided a debit card as a traditional way for a consumer to access their accounts. The card can be used at any ATM machine or vendor that accepts American Express.

Continue reading American Express: Don't Leave Your Phone Without It

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Last updated: May 24, 2013: 05:32 PM

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