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Which Credit Card Rewards Does the IRS Care About?Shanda Interactive Entertainment (NASDAQ: SNDA) is
a leading interactive entertainment media company in China. The firm offers a diversified content portfolio, including massively multi-player online role-playing games, online board games, network PC games, cartoons, works of literature and music. Shanda's interactive platform attracts a loyal base of users, who pay access subscription fees. Electronic Arts (NASDAQ: ERTS) is a major competitor.
The company pleased investors earlier in the month, when it reported fiscal Q2 EPS of 56 cents and revenues of $122.1 million. Analysts had been looking for 51 cents and $115.3 million. Revenues from massively multiplayer online role-playing games increased 47.0% year-over-year and 8.5% quarter-over-quarter, to a record high of $101.3 million. Oppenheimer subsequently upgraded the stock to "outperform" and Brean Murray reiterated its "buy" rating.
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