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Sony Corp. (NYSE: SNE) has been on a financial tightrope for years now. Highly-regarded CEO Sir Howard Stringer continues to talk the Sony talk while ignoring the fact that his company's brand equity has finally become a commodity. Does the Sony brand really carry any weight in any product category any longer? Nope. Not in flat-screen televisions, not in portable music players and certainly not in just about anything else.

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Sony's (SNE) magic is long gone: what has Stringer done? originally appeared on BloggingStocks on Wed, 01 Jul 2009 15:50:00 EST. Please see our terms for use of feeds.

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