The positive equity story continues with discount/off-price apparel retailer The TJX Companies (TJX), first discussed here on May 12, 2009, on $28.13, and I obviously still like the business model at this stage.

Look for a 2% to 4% fiscal 2011 same store sales increase for TJX, which will continue to perform admirably in a consolidating retail sector.

TJX, operator of the T.J. Maxx, Marshalls and HomeGoods chains, remains in the discount retail sweet spot: it's poised to gain market share in the era of the frugal consumer.

Barnes & Noble, the Gap, RadioShack, and Sears -- that may sound like the lineup at the local mall, but in fact they are just a few of the retailers scheduled to step into the earnings spotlight this week. Following last week's disappointing January retail sales numbers from the Commerce Department but strong fourth-quarter reports from Abercrombie & Fitch (ANF) and Nordstrom (JWN), the coming week will offer plenty more data on the sector for investors to mull over.

Walmart

Bentonville-based Walmart (WMT) offered free holiday shipping, closed its Moscow office and named a chief merchandising officer during its fourth quarter. Analysts surveyed by Thomson Reuters forecast earnings for that period to come to $1.31 per share, up from $1.17 in the same quarter of last year. The world's largest retailer also is expected to post revenues of $117.7 billion for the three months that ended in January. That's 3.5% more than a year earlier.

Want evidence concerning the strength of retailer The TJX Companies (TJX)? Consider this:

On Friday TJX announced it would cut 4,400 jobs and convert 91 A.J. Wright stores in to T.J. Maxx, Marshalls, or HomeGoods stores, while closing the remaining 71 A.J. Wright stores.

In other words, another casualty of what's likely to be a smaller retail cut of the U.S. GDP pie this decade.

"So far this year, 36 U.S.-traded stocks have declared stock splits, nearly triple the amount from all of last year," says Richard Moroney.

The editor of Dow Theory Forecasts -- an advisorty service that has focused on blue chip stocks for over 50 years -- explains, "We have reviewed stocks that have climbed to within 25% of the price of their last split. Below, we review four of these stocks, all potential stock-split candidates: Apple (AAPL), Lubrizol (LZ), TJX (TJX) and Varian Medical Systems (VAR).

"Is an increase in stock splits important? After all, stock splits have no fundamental impact on a company, neither creating nor destroying value.

Last January I suggested that shares of Ross Stores (ROST) might be as much of a bargain as the merchandise it sells. That turned out to be true. The stock has outpaced the market considerably. At the time, it was trading at $45.20. Last week, on Sept. 3, Ross closed at $52.60 for a year-to-date gain of 16.37%.

Ross pays a small dividend yielding 1.12%. It is not high, but it exceeds what you're getting from money market accounts or CDs and, added to the stocks appreciating, it's a bonus.

After this nice gain, how do the metrics shape up today? Is it too late to make some money here?

Below are some highlights from this past week's earnings coverage on BloggingStocks. Click through to the original posts for more details.

• Abercrombie & Fitch Co. (ANF) shares sold off after it posted a narrower Q1 net loss, but same-store sales rose.
• Applied Materials Inc. (AMAT) swung from a year-ago loss to a Q2 profit that was better than expected.
• Deere & Co. (DE) reported better-than-expected Q2 earnings and improved sales, and raised its full-year outlook.
• Dell Inc. (DELL) posted better-than-expected Q1 earnings, but the gross margin was disappointing, and shares fell.
• GameStop Corp. (GME) higher Q1 earnings beat consensus estimates but same-store sales declined.
• Gap Inc. (GPS) said its higher Q1 earnings beat expectations while revenue fell in line with estimates.

Analyst Upgrades

• Needham upgraded Dick's Sporting Goods (DKS) to buy from hold following the company's Q1 results as it believes the sell-off in shares provides an attractive entry point into the name. The firm has a $31 price target for the stock. Piper Jaffrey upgraded Dick's Sporting to overweight from neutral following the company's Q1 results and raised its target for shares to $34 from $31.
• Piper Jaffray also upgraded MGIC Investment (MTG) to overweight from neutral. The firm upgraded shares on valuation and raised its target to $11 from $10.
• Macy's (M) was upgraded to buy from neutral and VeriSign (VRSN) was upgraded to sell from conviction sell at Goldman.
• Fidelity National (FIS) was upgraded to outperform from market perform at Raymond James.
• Watson Pharma (WPI) was upgraded to overweight from neutral at JPMorgan.

Analyst Upgrades

• Oppenheimer upgraded Williams-Sonoma (WSM) to outperform from perform. Opco believes the company's business model is being underappreciated by investors and upped its target price for shares to $40 from $26.
• BMO Capital upgraded Tractor Supply (TSCO) to market perform from underperform and set a $75 target. The firm upgraded the stock after the company's positive preannouncement.
• JCPenney (JCP) was upgraded to conviction buy from neutral at Goldman.
• DISH Network (DISH) was upgraded to buy from neutral at UBS.
• BJ's Wholesale (BJ) was upgraded to neutral from underperform at Credit Suisse.
• Taseko Mines (TGB) was upgraded to buy from hold at TD Newcrest.

The TJX Companies (TJX), a retailer that competes with Kohl's (KSS) and Target (TGT), made its shareholders happy yesterday by announcing a dividend increase. The new quarterly payment was expanded by 25% to 15 cents per share.

Not only was that event pretty cool, but so was the price action of the stock. Shares of the company hit a new 52-week high of $44.95 during Tuesday's intraday session. At the end of regular trading activities, the stock settled to a nice $44.70. Volume was healthy, as well.

Here are some highlights from this past week's earnings coverage on BloggingStocks:

• American Public Education Inc. (APEI) received an analyst upgrade following the Q4 report and guidance.
• Autodesk Inc. (ADSK) traded higher after it reported swinging to a profit in Q4, but revenue declined year over year.
• Blackstone Group (BX) reported adjusted Q4 earnings, compared to a year-ago loss, and postive renvenue too.
• Campbell Soup Co. (CPB) higher Q2 earnings beat estimates, but shares fell on so-so revenue results.
• DreamWorks Animation SKG Inc. (DWA) lower Q4 earnings beat expectations but net income for the full year rose.
• Garmin Ltd. (GRMN) topped analysts' Q4 earnings expectations but shares fell after it warned of lower margins.