Shares of toy maker Hasbro Inc. (HAS) rose in early morning trading after the toy maker posted better-than-expected earnings for its fourth quarter before the market opened.

Going into the earnings report, analysts had been expecting to see Hasbro report earnings of $0.92 per share, but actual earnings came in at $0.99. Earnings were down though from $1.09 during the same period last year.

Time Warner (TWX), whose colleagues include The Walt Disney Company (DIS), General Electric Corporation's (GE) Universal, and Sony Corporation (SNE), did an incredible job at the box office in 2009. It could even end up being the top studio, although there is currently some ambiguity on that count. This article over at Variety says that News Corp. (NWS) might come out ahead once all is said and done.

Nevertheless, according to Moviefone, Time Warner's movie operations captured an estimated $3.99 billion at multiplexes around the globe. Yes, it's an impressive feat, and it was done with the help of a major franchise. Harry Potter and the Half-Blood Prince grossed well over $900 million on a worldwide basis. Even more amazing was the performance of surprise comedy hit The Hangover. And to think, that one had an R rating, something that tends to limit the potential for big success.

Here are some highlights from last week's earnings coverage from BloggingStocks:

• CBS Corp. (NYSE: CBS) reported that Q3 revenue was flat while earnings and cash flow declined.
• Clorox Co. (NYSE: CLX) reported better-than-expected Q1 earnings, helped by healthy gross margins.
• Comcast Corp. (NASDAQ: CMCSA) posted better-than-expected Q3 earnings with modest revenue growth.
• Dean Foods Co. (NYSE: DF) Q3 revenue missed estimates but earnings came in better than expected.
• Expeditors International of Washington Inc. (NASDAQ: EXPD) traded lower after its Q3 earnings miss.
• Garmin Ltd. (NASDAQ: GRMN) beat earnings estimates in the week after the Google Navigation launch.

Hasbro (NYSE: HAS) isn't doing too well today. Shares of the toy entity are down 3.5% at the time of this writing in early afternoon trading. Third-quarter results are the catalyst, apparently. Management must hate this, because on Friday, rival Mattel (NYSE: MAT) saw a bid after its own earnings release.

Hasbro's top line contracted 2%, and earnings per share, even with some dilution from a joint venture with Discovery Communications (NASDAQ: DISCA) and investments in Hasbro's virtual-studio initiative, increased 11% to 99 cents. Expectations were beat by six pennies. Gee, that was better than Mattel's performance. The maker of Barbie actually saw a per-share earnings decline and came in line with forecasts.

Hasbro Inc. (NYSE: HAS), the toy and game maker whose brands include Transformers, Playskool, Milton Bradley, and Wizards of the Coast, is scheduled to discuss its third quarter 2009 financial results in a webcast Monday at 8:30 AM ET. You can catch the webcast live or replayed on the company's website.

The three months that ended in September included Comic-Con, the release of the G.I. Joe movie, and the introduction of the Hasbro Studios management team. Analysts surveyed by Thomson Reuters expect this Pawtucket, R.I.-based toy maker to report that earnings grew 4.3% from a year ago to $0.93 per share. Sales for the quarter are expected to be 1.7% higher to $1.3 billion.

Here are some highlights from last week's earnings coverage from BloggingStocks:

• Amazon.com Inc. (NASDAQ: AMZN) met Q2 earnings estimates but fell short of revenue expectations.
• Coca-Cola Co. (NYSE: KO) lower Q2 results beat expectations, lifted by strength in non-cola beverages.
• Continental Airlines Inc. (NYSE: CAL) reported net loss was accompanied by a job cuts announcement.
• Ford Motor Co. (NYSE: F) surprised with a Q2 profit due mainly to a huge gain from debt reduction.
• Hasbro Inc. (NYSE: HAS) posted better-than-expected Q2 earnings due to Transformers and G.I. Joe toys.
• Hershey Co. (NYSE: HSY) posted strong numbers for Q2 and also raised its full-year guidance.

Today was a day saved by CIT Group, Inc. (NYSE: CIT). The stronger Leading Economic Indicators helped, but today was all about a less futile financial services sector. It was also the 9th day in a row that the NASDAQ was up on the day.

Here were the unofficial closing bell levels:

Dow 8,847.93 +103.99 (1.19%)
S&P 500 950.97 +10.59 (1.13%)
Nasdaq 1,909.29 +22.68 (1.20%)

Top Analyst Calls

Game and toy maker Hasbro (NYSE: HAS) had its chance to impress Wall Street with its second quarter results Monday morning, and the company indeed did not disappoint, posting stronger than expected earnings.

Spurred by strong sales of G.I. Joe and Transformers toys, the company reported a 5% jump in profit with earnings of 26 cents per share. Going into today's earnings report analysts had expected earnings of just 23 cents per share.

According to Boxofficemojo, Bruno came out on top this past weekend at domestic theaters. It was expected. Since this is the follow-up to Sacha Baron Cohen's comedic phenomenon Borat, it was only natural for the rest of the competition to step aside and let the project through.

However, I have to wonder if General Electric (NYSE: GE) was truly happy with a $30 million estimated opening. Borat came out in November 2006. It opened with $26.5 million. I honestly thought Bruno would have debuted somewhere between $40 million and $50 million. Was that too high of a financial goal?

Well, Viacom's (NYSE: VIA) Transformers: Revenge of the Fallen took command of the domestic box-office weekend. No surprise after observing what the film did last Wednesday when it opened. According to Boxofficemojo, Fallen, as of early estimates, grossed $112 million during the three-day period starting Friday. The film has taken in over $200 million so far once the days leading up to the weekend are added in. Excellent business. Especially considering that the sequel is doing better than its predecessor at this point, according to a comparison chart (this chart includes a comparison with Iron Man as well, so just focus on the Transformers franchise).

Growth. You've got to love it. I'm sure Viacom does. Disney (NYSE: DIS) isn't doing badly, either. Although not a huge hit, The Proposal did respectable business. It came in second with $18 million. It should eventually reach $100 million.

Now, here is an interesting little spat. Michael Bay, according to The Hollywood Reporter, is upset with Viacom (NYSE: VIA). Why? Well, there's a movie coming out this week called Transformers: Revenge of the Fallen. It's the sequel to the big summer hit from a couple years back that brought the Transformers brand into the multiplex culture. Bay directed both projects. And he apparently has taken a tantrum, a little baby-like tantrum, over the marketing of the new film.

The Reporter article, which talks about the TMZ.com post that brought an email Bay wrote in May to the world's attention, says that Bay believes the quality of the marketing support so far on the second Transformers is way below par. He feels no buzz equity surrounding the movie. He doesn't think that an appropriate zeitgeist of support has been synthetically manufactured by the powers that be at Paramount. And he wonders if it might have to do with money: "I cannot figure if this is a cash issue with your company?" Further, he proffers: "Right now we are not an event. We are just a sequel, which is different."

If Viacom's (NYSE: VIA) first-quarter earnings were a sweeps program, it probably wouldn't achieve a high rating. That's because the plot of the press release's narrative centered on one depressing theme: decline.

Let's begin at the top. Sales decreased 8% (you're about to switch the channel already, I know). Operating income was down by 22%. And adjusted income decreased 34%. Income at the media division was down 9%, and the loss in the film department nearly doubled!

But, hey, profits beat estimates, at least. According to Bloomberg, Viacom was only supposed to do around 25 cents per share. In fact, shares of Viacom rallied over 5% in the after-hours session Thursday on the news.

Hasbro (NYSE: HAS), a toymaker that competes with Mattel (NYSE: MAT) and JAKKS Pacific (NASDAQ: JAKK), reported results for the first quarter on Monday. They weren't that spectacular. No big earnings beat here. Net sales were down 6%, even excluding the effect of currency translation. Net income dropped 44% to $0.14 per share. According to this source, that number unfortunately merely met Wall Street expectations.

Of course, I suppose things could have been worse. Hasbro could have missed expectations by a mile. In this kind of economy, we probably should be glad that a company whose products can easily be cut from any discretionary family budget at least was able to keep up with prevailing wisdom.

I was looking at The Hollywood Reporter the other day and came across an item about Hasbro (NYSE: HAS) and an innocent little DVD deal it made that involved some animated product, including old episodes of the cartoon version of Transformers. That reminded me that the Transformers sequel, Transformers: Revenge of the Fallen, is due out at the end of June. That further reminded me that it might be time to take a look at the stock of Mattel's (NYSE: MAT) archrival.

Hasbro had a rough time last Christmas. When I covered the toy maker's earnings in February, I noted that they experienced a significant drop and that they missed analyst expectations. But I also noted something else: the company's shares rallied on the bad earnings release. That gave me pause. Could this be an interesting indication about Hasbro's future? Was the stock a buy?

Activision Blizzard (NASDAQ: ATVI), a video-game publisher that competes with Electronic Arts (NASDAQ: ERTS), THQ (NASDAQ: THQI), and Take-Two Interactive (NASDAQ: TTWO), reported earnings for the fourth quarter on Wednesday after the bell. The company did well during the holiday-selling season, in my opinion. According to this source, adjusted quarterly earnings of 31 cents per share beat estimates by two pennies. Non-GAAP sales of $2.3 billion also beat analyst expectations.

However, the market decided to sell the stock in the after-hours session after the earnings were released because of what was perceived to be a poor outlook for the next fiscal year (as I was writing this piece, the shares were off by about 4%). Analysts were hoping that 2009 would bring 67 cents per share on an adjusted basis, but Activision Blizzard's management team thinks 61 cents per share is more likely.