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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Off-Platform Key to Social Media Survival and Success]]></title><link>http://www.bloggingstocks.com/2010/04/08/off-platform-key-to-social-media-survival-and-success/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2010/04/08/off-platform-key-to-social-media-survival-and-success/</guid><comments>http://www.bloggingstocks.com/2010/04/08/off-platform-key-to-social-media-survival-and-success/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/nws/" rel="tag">News Corp'B' (NWS)</a>, <a href="http://www.bloggingstocks.com/category/technology/" rel="tag">Technology</a>, <a href="http://www.bloggingstocks.com/category/aol/" rel="tag">AOL (AOL)</a></p><img hspace="4" border="1" align="right" vspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2010/01/robeputer240.jpg"  alt="Twitter and Facebook going off-platform" />Twitter has struggled to bring more users onto its website. Approximately <a href="http://www.bloggingstocks.com/2009/12/15/twitter-gets-a-step-closer-to-corporate-accounts/">70% of end-user interaction</a> with the microblogging service takes place away from <a href="http://www.twitter.com" target="_blank">Twitter.com</a>. As the company moves toward its <a href="http://www.bloggingstocks.com/2010/03/01/twitter-unveils-google-ad-model-despite-hype/">search-based ad model</a>, expected to be released later this quarter, website traffic is becoming increasingly important. Yet, it's this gap between use and on-site action that might protect the company going forward ... at least if <a href="http://www.bloggingstocks.com/tag/Facebook/">Facebook</a> can be used as an indicator.<br />
<br />
With Facebook Connect, members of the <a href="http://www.bloggingstocks.com/tag/socialnetworking/">social networking</a> site can interact with their profiles "remotely." If you want to share this blog post on Facebook, for example, you can do it without opening a new browser, plucking www.facebook.com on the keyboard and pasting the URL into the status field. This connection, even though it costs Facebook a pageview or two, reinforces the user's relationship with the site, increasing the likelihood that he or she will remain active overall. It also provides fodder for other members, fueling more clicks, comments and likes ... and ultimately cash in the Facebook till.<p><a href="http://www.bloggingstocks.com/2010/04/08/off-platform-key-to-social-media-survival-and-success/" rel="bookmark">Continue reading <em>Off-Platform Key to Social Media Survival and Success</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2010/04/08/off-platform-key-to-social-media-survival-and-success/">Off-Platform Key to Social Media Survival and Success</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 08 Apr 2010 10:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2010/04/08/off-platform-key-to-social-media-survival-and-success/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19431000/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2010/04/08/off-platform-key-to-social-media-survival-and-success/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>AOL</category><category>facebook</category><category>facebook apps</category><category>facebook.com</category><category>hootsuite</category><category>myspace</category><category>myspace.com</category><category>news corp</category><category>News CorpB NWS</category><category>news corporation</category><category>NWS</category><category>social media</category><category>social networking</category><category>tweetdeck</category><category>twitter</category><dc:creator><![CDATA[Tom Johansmeyer]]></dc:creator><pubDate>Thu, 08 Apr 2010 10:30:00 EST</pubDate></item><item><title><![CDATA[Twitter to make acquisitions, generate revenue in 2010]]></title><link>http://www.bloggingstocks.com/2009/11/24/twitter-to-make-acquisitions-revenue-in-2010/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/11/24/twitter-to-make-acquisitions-revenue-in-2010/</guid><comments>http://www.bloggingstocks.com/2009/11/24/twitter-to-make-acquisitions-revenue-in-2010/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/aapl/" rel="tag">Apple Inc (AAPL)</a>, <a href="http://www.bloggingstocks.com/category/rimm/" rel="tag">Research in Motion (RIMM)</a>, <a href="http://www.bloggingstocks.com/category/media-world/" rel="tag">Media World</a>, <a href="http://www.bloggingstocks.com/category/initial-public-offerings/" rel="tag">Initial Public Offerings</a>, <a href="http://www.bloggingstocks.com/category/technology/" rel="tag">Technology</a></p><p><img hspace="4" border="1" vspace="4" align="right" alt="" src="http://www.blogcdn.com/www.dailyfinance.com/media/2009/06/df-surprise-product-hits-twitter-200.jpg" />Twitter is on the prowl. Though it made its last acquisition more than a year ago, company founder   <span style="float: left; margin-right: 10px; margin-top: 7px;"><script> digg_url = 'http://digg.com/tech_news/Twitter_to_make_Acquisitions_Generate_Revenue_in_2010'; </script> <script src=" http://digg.com/api/diggthis.js"></script></span>  Biz Stone said on Tuesday that it's <a href="http://www.reuters.com/article/newsOne/idUSTRE5AN1TB20091124">looking to add to the stable</a>. There aren't any specific targets yet -- at least none revealed -- and <a href="http://www.bloggingstocks.com/tag/Twitter/">Twitter</a> is keeping its options open. The likely pool of potential acquisitions consists of third-party Twitter application developers, which is largely responsible for the micro-blogging service's growth in popularity.</p>
<p>Stone, one of Twitter's founders, said at a Tel Aviv news conference, "As our attention is grabbed by some of these developers, we will take a hard look at them." This refers to companies that develop applications for Apple's (<a target="_blank" href="http://finance.aol.com/quotes/apple-inc/aapl/nas">AAPL</a>) <a href="http://www.bloggingstocks.com/tag/iPhone/">iPhone</a> and Research in Motion's (<a target="_blank" href="http://finance.aol.com/quotes/research-in-motion-limited/rimm/nas">RIMM</a>) <a href="http://www.bloggingstocks.com/tag/Blackberry/">Blackberry</a>. It also refers to developers for the Web and desktop, such as HootSuite and TweetDeck.</p><p><a href="http://www.bloggingstocks.com/2009/11/24/twitter-to-make-acquisitions-revenue-in-2010/" rel="bookmark">Continue reading <em>Twitter to make acquisitions, generate revenue in 2010</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/11/24/twitter-to-make-acquisitions-revenue-in-2010/">Twitter to make acquisitions, generate revenue in 2010</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 24 Nov 2009 10:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2009/11/24/twitter-to-make-acquisitions-revenue-in-2010/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19252144/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/11/24/twitter-to-make-acquisitions-revenue-in-2010/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>aapl</category><category>advertising</category><category>Apple</category><category>biz stone</category><category>BizStone</category><category>BlackBerry</category><category>featured</category><category>internet advertising</category><category>InternetAdvertising</category><category>iphone</category><category>ipo</category><category>microblogging</category><category>online advertising</category><category>OnlineAdvertising</category><category>Research In Motion</category><category>ResearchInMotion</category><category>RIMM</category><category>social media</category><category>SocialMedia</category><category>SocialNetworking</category><category>Summize</category><category>tweetdeck</category><category>twitter</category><dc:creator><![CDATA[Tom Johansmeyer]]></dc:creator><pubDate>Tue, 24 Nov 2009 10:30:00 EST</pubDate></item><item><title><![CDATA[Twitter valuation off by half: NeXt Up Research]]></title><link>http://www.bloggingstocks.com/2009/11/14/twitter-valuation-off-by-half-next-up-research/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/11/14/twitter-valuation-off-by-half-next-up-research/</guid><comments>http://www.bloggingstocks.com/2009/11/14/twitter-valuation-off-by-half-next-up-research/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/dell/" rel="tag">Dell (DELL)</a>, <a href="http://www.bloggingstocks.com/category/media-world/" rel="tag">Media World</a>, <a href="http://www.bloggingstocks.com/category/technology/" rel="tag">Technology</a></p><p><img hspace="4" border="1" vspace="4" align="right" alt="" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/06/twitter_logo_200.jpg" />Michael Moe knows how to make headlines: Talk about <a href="http://www.bloggingstocks.com/tag/Twitter/">Twitter</a> and predictably people will bite (I'm proof     <span style="float: left; margin-right: 10px; margin-top: 7px;"><script> digg_url = 'http://digg.com/tech_news/Twitter_valuation_off_by_half'; </script> <script src=" http://digg.com/api/diggthis.js"></script></span>   of that). He led the team at <a target="_blank" href="http://www.nextupresearch.com/Site/NEXT_up!.html">NeXt Up Research</a> that calculated the value of the micro blogging service and arrived at <a target="_blank" href="http://blogs.usatoday.com/technologylive/2009/11/analyst-twitter-worth-about-600-million.html">$526 million to $674 million</a> -- half what Twitter is generally believed to be worth.<br /></p>
<p>Really?</p>
<p>The team estimates that Twitter will generate revenues of $114 million to $134 million in 2013. In 2014, Twitter is expected to post revenues of $126 million to $148 million. This is far more conservative than the valuation implied by the company's most recent round of venture capital investment, which puts the company's worth at more than $1 billion.</p><p><a href="http://www.bloggingstocks.com/2009/11/14/twitter-valuation-off-by-half-next-up-research/" rel="bookmark">Continue reading <em>Twitter valuation off by half: NeXt Up Research</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/11/14/twitter-valuation-off-by-half-next-up-research/">Twitter valuation off by half: NeXt Up Research</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sat, 14 Nov 2009 15:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://blogs.usatoday.com/technologylive/2009/11/analyst-twitter-worth-about-600-million.html>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/11/14/twitter-valuation-off-by-half-next-up-research/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19239624/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/11/14/twitter-valuation-off-by-half-next-up-research/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>advertising</category><category>Bing</category><category>dell</category><category>featured</category><category>Michael Moe</category><category>MichaelMoe</category><category>Microsoft</category><category>MSFT</category><category>next up</category><category>NextUp</category><category>online advertising</category><category>OnlineAdvertising</category><category>social media</category><category>SocialMedia</category><category>SocialNetworking</category><category>tweetdeck</category><category>tweetie</category><category>twitter</category><category>valuation</category><dc:creator><![CDATA[Tom Johansmeyer]]></dc:creator><pubDate>Sat, 14 Nov 2009 15:30:00 EST</pubDate></item><item><title><![CDATA[New Twitter features suggest ad-based financial future]]></title><link>http://www.bloggingstocks.com/2009/11/08/new-twitter-features-suggest-ad-based-financial-future/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/11/08/new-twitter-features-suggest-ad-based-financial-future/</guid><comments>http://www.bloggingstocks.com/2009/11/08/new-twitter-features-suggest-ad-based-financial-future/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/aapl/" rel="tag">Apple Inc (AAPL)</a>, <a href="http://www.bloggingstocks.com/category/media-world/" rel="tag">Media World</a>, <a href="http://www.bloggingstocks.com/category/technology/" rel="tag">Technology</a></p><p><img  border="1" hspace="4" vspace="4" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/11/twitter-logo-200x150.jpg" alt="" />The <a href="http://twitter.com/bloggingstocks" target="_blank">Twitter</a> ecosystem may be changing constantly, but most of that comes on the back of individual developers and outside companies. They beat on Twitter APIs to create new products that may win them glory, recognition or cash. Over the past month, though, Twitter itself has gotten into the game, <a href="http://www.pcworld.com/article/181588/twitter_tries_luring_users_back.html" target="_blank">releasing or announcing a handful of new features</a>.</p>
<p>A new function for "retweeting" (echoing another's tweet to your own followers), changes to how trending topics are managed, and the ability to create lists are new tools intended to engage users ... on the <a href="http://twitter.com" target="_blank">Twitter.com website</a>. Considered within the context of Twitter's changed terms of service this year, the upgrades may be part of a broader ad-based revenue plan.</p><p><a href="http://www.bloggingstocks.com/2009/11/08/new-twitter-features-suggest-ad-based-financial-future/" rel="bookmark">Continue reading <em>New Twitter features suggest ad-based financial future</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/11/08/new-twitter-features-suggest-ad-based-financial-future/">New Twitter features suggest ad-based financial future</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sun, 08 Nov 2009 10:10:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2009/11/08/new-twitter-features-suggest-ad-based-financial-future/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19227582/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/11/08/new-twitter-features-suggest-ad-based-financial-future/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>aapl</category><category>ad revenue</category><category>ad.ly</category><category>advertising</category><category>app store</category><category>apple</category><category>apple itunes</category><category>comscore</category><category>facebook</category><category>goog</category><category>google</category><category>inthenews</category><category>itunes</category><category>magpie</category><category>microblogging</category><category>microsoft</category><category>msft</category><category>online ads</category><category>online advertising</category><category>retweet</category><category>seesmic</category><category>social media</category><category>social network</category><category>trending topics</category><category>tweet</category><category>tweetdeck</category><category>tweets</category><category>twitter</category><dc:creator><![CDATA[Tom Johansmeyer]]></dc:creator><pubDate>Sun, 08 Nov 2009 10:10:00 EST</pubDate></item><item><title><![CDATA[Microsoft now in bed with Twitter]]></title><link>http://www.bloggingstocks.com/2009/10/22/microsoft-now-in-bed-with-twitter/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/10/22/microsoft-now-in-bed-with-twitter/</guid><comments>http://www.bloggingstocks.com/2009/10/22/microsoft-now-in-bed-with-twitter/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/media-world/" rel="tag">Media World</a>, <a href="http://www.bloggingstocks.com/category/technology/" rel="tag">Technology</a></p><p><img border="1" hspace="4" alt="" vspace="4" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/06/twitter_logo_200.jpg" />It's tough to take on <a href="http://finance.aol.com/quotes/google-inc/goog/nas" target="_blank">Google</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc/goog/nas" target="_blank">GOOG</a>). The <a href="http://www.bloggingstocks.com/2009/10/20/yahoo-preview-will-stock-see-a-bid-after-q3-report/" target="_blank">search engine behemoth owns 65% of the U.S. search market</a> and has a commanding brand presence. Yet, the software maker up the coast isn't known to give up easily. <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas" target="_blank">Microsoft</a> (NASDAQ: <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas" target="_blank">MSFT</a>) has <a href="http://www.usatoday.com/money/industries/technology/2009-10-21-microsoft-twitter-search_N.htm" target="_blank">cut a deal with microblogging site Twitter</a> that should give it an edge in the battle to harness data and make it easier to find. A new deal will feed all those tweets into Bing, the Microsoft <a href="http://www.bloggingstocks.com/tag/searchengine/">search engine</a>.</p>
<p><a href="http://twitter.com" target="_blank">Twitter</a> is giving Microsoft full access to its data, in a deal announced Wednesday. Bing will provide search functionality for Twitter that you won't find in Google, <a href="http://www.bloggingstocks.com/2009/10/11/twitter-holds-out-tin-cup-to-microsoft-and-google/" target="_blank">which seems to have been outbid for the rights to the "tweet-stream."</a> Under the deal, <a href="http://www.bloggingstocks.com/tag/Bing/">Bing</a> will be able to index and display the tweets almost immediately as they are posted.</p>
<p> </p><p><a href="http://www.bloggingstocks.com/2009/10/22/microsoft-now-in-bed-with-twitter/" rel="bookmark">Continue reading <em>Microsoft now in bed with Twitter</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/10/22/microsoft-now-in-bed-with-twitter/">Microsoft now in bed with Twitter</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 22 Oct 2009 09:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.usatoday.com/money/industries/technology/2009-10-21-microsoft-twitter-search_N.htm>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/10/22/microsoft-now-in-bed-with-twitter/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19204969/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/10/22/microsoft-now-in-bed-with-twitter/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>advertising</category><category>bing</category><category>data</category><category>featured</category><category>goog</category><category>google</category><category>microsoft</category><category>msft</category><category>search</category><category>search engine</category><category>search engines</category><category>tweetdeck</category><category>twitter</category><category>ubertwitter</category><dc:creator><![CDATA[Tom Johansmeyer]]></dc:creator><pubDate>Thu, 22 Oct 2009 09:00:00 EST</pubDate></item></channel></rss>
