The oil surge, which gives new indications daily that it's evolving into the world's third
oil shock, bodes tougher times for airlines, and travelers alike, many analysts agree.
Moreover, those tougher times may propel "creative and avant-garde" ideas and strategies to cope with the more-challenging flying environment, by both airlines and travelers, so says C. Leonard Bauer, independent stock analyst.
American Airlines (NYSE:
AMR) took the first, bold - - and controversial - - step in the 'era of new flying rules' by announcing that it would charge passengers $15 each way to check their first bag,
The Dallas Morning News reported. American also reduced its flying schedule by 11-12% at the same time.
Bauer said travelers should brace for more a-la-carte changes from the major carriers, and some truly creative ones, at that. "The airlines will be looking at every way to reduce fuel usage and cover those expenses from added weight," Bauer said, "When oil was at $20 a barrel, weight was a cost factor, but now at more than $125 a barrel, it's
a going-concern factor. These high fuel costs can and will force some airlines out of business if they can't recover these costs. 'Light flight' is in." Bauer added that he does not have a rating on nor own shares of any airline.