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Google's unveiling of "universal search" last week meant that its search customers could now see results from web searches not only in terms of related website results, but from video and news sources as well. Previously, Google (NASDAQ: GOOG) had not combined search results into a single "one-stop shop" for search customers (who had to visit more Google sites). Well, that is no longer the case. Just perform a search at www.google.com and look at how the results are presented, along with the navigation at the top of your screen.

With all the mess some news websites and companies have given Google in the past, it may get a little worse for Google now that search customers can "find" news articles and related information from news-based websites much more easily than before. Although Google News doesn't "publish" a thing, some have sued Google because it includes (not steals) content from news websites all over the web. I've never heard of an encyclopedia company being sued, nor Wikipedia. But, Google is a target precisely because of how large and popular it is. Information democratization is just not in the vocabulary of some.

Now, news stories and such have appeared in standard Google search results for quite a while now. But, with "News" being right there -- front and center -- as a search resource, will the company see more action in terms of so-called "copyright infringement"? Most likely, yes. Smart news-based websites realize that partnering with Google is great for business (when done correctly), and the "old guard" realizes that fighting off readers is probably not good for business. "Walled gardens" are being torn down and that will not stop. Google will see to that, and for the term "information superhighway" to continue meaning anything, progress needs to move forward, right?

Google universal search may bring more copyright lawsuits originally appeared on BloggingStocks on Tue, 22 May 2007 18:15:00 EST. Please see our terms for use of feeds.

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