Wal-Mart music store posts

Feed

Wal-Mart dumps digital protection at online music store

Wal-Mart Stores, Inc. (NYSE: WMT) recently lost its crown as the top seller of music to Apple, Inc.'s (NASDAQ: AAPL) iTunes digital music store. But now Wal-Mart is fighting back.

America's largest retailer is abandoning "digital rights management" (DRM) on its digitally-downloaded music files. That means that any device capable of playing an MP3 file (the universal, non-protected digital music file format) can now play music purchased digitally from Wal-Mart.

As urged by Apple CEO Steve Jobs in 2007, music industry heavyweights are finally starting to drop the insistence on protecting digital music files. Wal-Mart's change of stance here should go a long way in swaying other large online digital music stores from dropping cumbersome and intrusive DRM from online music offerings. And there's another huge reason Wal-Mart is changing its mind, most likely: its entire music collection -- if switched to the MP3 format -- now becomes playable on all of Apple's iPods (and the iPhone).

If Wal-Mart wants to remain relevant in the digital download world, this is the way to do it. It's incredible to think that Apple's digital-only music sales surpassed Wal-Mart's physical CD and digital download sales, but it did. And it's a testament to how customers want their music delivered these days. The $15 CD? It's already toast, although there are still hundreds of millions purchased, even in 2007. Digital music files are taking over and killing the CD business slowly but surely. Although Wal-Mart's entire online music collection offering is not yet available in MP3 format, it has made the first step in that direction. And that first step is a doozy.

Symbol Lookup
IndexesChangePrice
DJIA-74.9212,454.83
NASDAQ-1.852,837.53
S&P 500-2.861,317.82

Last updated: May 28, 2012: 12:04 AM

Hot Stocks

General Electric

19.20-0.05(-0.26)

Alcoa

8.630.00(0.00)

Apple Inc

562.29-3.03(-0.54)

Google Inc 'A'

591.53-12.13(-2.01)

Bank of America

7.15+0.01(+0.14)

Wal-Mart Stores

65.31+0.24(+0.37)

Exxon Mobil Corp

82.08-0.53(-0.64)

Ford

10.60+0.01(+0.09)

Citigroup

26.47-0.19(-0.71)

IBM

194.30-1.79(-0.91)

Yahoo

15.36+0.01(+0.07)

Starbucks

54.56-0.20(-0.37)

Microsoft

29.06-0.01(-0.03)

Home Depot

49.44-0.27(-0.54)

DailyFinance Headlines

AOL Business News

BioHealth Investor Headlines

Sponsored Links

My Portfolios

Track your stocks here!

Find out why more people track their portfolios on AOL Money & Finance then anywhere else.

BloggingStocks Partners

More from AOL Money & Finance

Page Loaded in 1338177858031 ms.