Each year Steven Halpern, editor of TheStockAdvisors.com, surveys the leading financial newsletter advisors asking for their favorite stocks for the coming year. This article is part of his 24th annual Top Picks Report.
Britain's Diageo (NYSE: DEO), the largest alcoholic drinks manufacturer in the world, is the top conservative pick for 2007, from Paul Tracy. The editor of StreetAuthority Market Advisor observes, "The company owns either the best-selling or second-best-selling brand of drink in every major category.
"While DEO garners most of its income from spirits, it's also a major wine and beer producer. Top-selling brands include Johnnie Walker, Tanqueray, Smirnoff, Captain Morgan, and Guinness. Diageo owns one fifth of the world's 100 top-selling liquor brands.
"DEO has benefited from two major growth sources in recent years. In the U.S., consumers continue to shift their spending in favor of premium spirits brands. Meanwhile, consumers are also moving away from beer in favor of spirits. Both trends benefit Diageo, as it owns most of the top-selling U.S. liquor brands and most of its liquors are positioned at the premium end of the market.
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