"Focus Media Holdings (FMCN), our latest featured stock, is a leader in the advertising sector in in China; this stock is a great way to play the broad consumer market in China as that country's middle class continues to grow," says Paul Goodwin.

The editor of Cabot China & Emerging Markets Report explains, "In 2002, the company's founder, Jason Jiang, was standing in a crowd of bored office workers in Shanghai, waiting for one of the office block's infamously slow elevators to arrive.

"Then it hit him. If he could just put a little fl‚at-panel TV on the wall by the elevators, he could sell space on the screen to advertisers, translating all those increasingly affluent eyes into money.

Continue reading Focus Media (FMCN): Advertising Gains in China

Focus Media (FMCN): Advertising Gains in China originally appeared on BloggingStocks on Mon, 11 Oct 2010 13:00:00 EST. Please see our terms for use of feeds.

This post is part of a special report, Top Picks for 2010, the 27th annual survey in which TheStockAdvisors.com asks the nation's leading advisors for their single favorite stock for the new year. See all 80 stocks listed here.

"Moviegoers represent a captive audience that can't change the channel or block a pop-up ad," observes value investor Nathan Slaughter.

In his Half-Priced Stocks, he suggests, "We expect more companies than ever before to spend ad dollars on theater ads, leading to a banner year for National CineMedia (NCMI)."

Continue reading Top Picks for 2010: National CineMedia (NCMI)

Top Picks for 2010: National CineMedia (NCMI) originally appeared on BloggingStocks on Tue, 29 Dec 2009 16:00:00 EST. Please see our terms for use of feeds.

"Google (NASDAQ: GOOG) remains the dominant search engine on the web," notes Paul Tracy. In his StreetAuthority Market Advisor, he views the stock as a solid buy for growth investors.

"In economic downturns, one of the first costs most companies cut is advertising. Not surprisingly, over the past year, most companies have slashed their advertising budgets in response to the severe economic downturn.

"But online ad spending has remained remarkably resilient. GOOG's system targets specific ads based on what users type into their search box, geographic location and other factors.

Continue reading Go for growth with Google (GOOG)

Go for growth with Google (GOOG) originally appeared on BloggingStocks on Mon, 08 Jun 2009 10:50:00 EST. Please see our terms for use of feeds.

Cramer: Daktronics is new media with room to run originally appeared on BloggingStocks on Mon, 11 Dec 2006 19:10:00 EST. Please see our terms for use of feeds.